Brookdale Senior Living BKD Private pay — Revenue (as percent)

Similar metrics at other companies

SGRYPrivate insurance — Revenue by service type as a proportion of total revenues (percent)

50.4%-1.5pp

SGRYSelf-pay — Revenue by service type as a proportion of total revenues (percent)

2.4%-0.3pp

CTASOther — Percentage of revenue (as percent)

5%0.0pp

SHOPEurope — Revenues (as a percent)

20%0.0pp

SHOPAPAC — Revenues (as a percent)

10%0.0pp

APOAmericas — Percentage of revenue (as percent)

21.5%-0.5pp

FAQ

What is Brookdale Senior Living's private pay — revenue (as percent)?

Brookdale Senior Living (BKD) reported private pay — revenue (as percent) of 94.4% in Q1 2026.

How has Brookdale Senior Living's private pay — revenue (as percent) changed year-over-year?

Brookdale Senior Living's private pay — revenue (as percent) increased by 0.5% year-over-year, from 93.9% to 94.4%.

What does private pay — revenue (as percent) mean?

This metric represents the proportion of total company revenue derived from residents who pay for services directly out-of-pocket rather than through government-funded programs like Medicaid. A higher percentage indicates a reduced reliance on public reimbursement rates, which often carry lower margins and higher regulatory risk. This measure is a key indicator of the company's ability to attract a self-funded customer base and maintain pricing power in the senior living market.