Discontinued — last reported Q4 '25

Products & Services · Carrying Value, Trademarks

Makeup — Carrying Value, Trademarks

Estee Lauder Companies Inc. Makeup — Carrying Value, Trademarks decreased by 44.6% to $62.00M in Q2 2025 compared to the prior quarter. This decline may warrant attention — for this metric, higher values are generally preferred.

Analysis

StatementSegment
CategoryCapital Allocation
SignalHigher is better
VolatilityStable
First reportedQ4 2020
Last reportedQ4 2025Aug 20, 2025

How to read this metric

A declining trend may indicate either systematic amortization or ongoing impairment of the brand portfolio.

Detailed definition

The net book value of trademark assets associated with the makeup segment as recorded on the balance sheet. This represe...

Peer comparison

Comparable to 'Intangible Assets' or 'Trademarks' on the balance sheet of consumer goods companies.

Metric ID: el_segment_makeup_carrying_value_trademarks

Historical Data

7 periods
 Q4 '21Q2 '23Q3 '23Q4 '23Q2 '25Q3 '25Q4 '25
Value$21.00M$186.00M$186.00M$186.00M$112.00M$112.00M$62.00M
QoQ Change+785.7%+0.0%+0.0%-39.8%+0.0%-44.6%
Range$21.00M$186.00M
CAGR+105.8%

Frequently Asked Questions

What is Estee Lauder Companies Inc.'s makeup — carrying value, trademarks?
Estee Lauder Companies Inc. (EL) reported makeup — carrying value, trademarks of $62.00M in Q2 2025.
What does makeup — carrying value, trademarks mean?
The current accounting value of the makeup segment's brand trademarks.