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General Mills GIS North America Pet — Impairment of intangible assets
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Where this comes from
Reported directly by General Mills in its filing.
Tagged under the XBRL concept us-gaap:ImpairmentOfIntangibleAssetsExcludingGoodwill.
The source filing: General Mills’s 10-K, filed July 1, 2026.
- Filed
- Jul 1, 2026, 3:20 PM EDT
- Fiscal year
- FY2026
- Accession
- 0001628280-26-046466
FAQ
- What is General Mills's north america pet — impairment of intangible assets?
- General Mills (GIS) reported north america pet — impairment of intangible assets of $62.5M in Q1 2026.
- What does north america pet — impairment of intangible assets mean?
- This metric measures the non-cash charge recognized when the carrying value of intangible assets, such as brand names or customer relationships within the North America pet segment, exceeds their fair value. It serves as a key indicator of potential overvaluation of past acquisitions or a decline in the competitive strength and future earnings potential of specific brands. Monitoring this figure helps investors assess the long-term viability and market positioning of the segment's portfolio.
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