North America Retail — Selling, general, and administrative expenses
General Mills North America Retail — Selling, general, and administrative expenses decreased by 1.2% to $401.40M in Q4 2025 compared to the prior quarter. Year-over-year, this metric declined by 7.6%, from $434.50M to $401.40M. Over 2 years (FY 2023 to FY 2025), North America Retail — Selling, general, and administrative expenses shows relatively stable performance with a 0.3% CAGR. This is a positive signal — lower values indicate better performance for this metric.
Analysis
How to read this metric
Lower expenses relative to revenue suggest better operational leverage and cost control.
Detailed definition
Operating expenses incurred by the North America Retail segment that are not directly tied to production, including mark...
Peer comparison
Standard measure of operational overhead across the consumer goods industry.
gis_segment_north_america_retail_selling_general_and_administrative_expensesHistorical Data
| Q1 '23 | Q2 '23 | Q3 '23 | Q4 '23 | Q1 '24 | Q2 '24 | Q3 '24 | Q4 '24 | Q1 '25 | Q2 '25 | Q3 '25 | Q4 '25 | Q1 '26 | Q2 '26 | Q3 '26 | |
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| Value | $424.10M | $424.10M | $424.10M | $424.10M | $435.55M | $435.55M | $435.55M | $435.55M | $434.50M | $435.30M | $434.50M | $400.70M | $396.80M | $406.30M | $401.40M |
| QoQ Change | — | +0.0% | +0.0% | +0.0% | +2.7% | +0.0% | +0.0% | +0.0% | -0.2% | +0.2% | -0.2% | -7.8% | -1.0% | +2.4% | -1.2% |
| YoY Change | — | — | — | — | +2.7% | +2.7% | +2.7% | +2.7% | -0.2% | -0.1% | -0.2% | -8.0% | -8.7% | -6.7% | -7.6% |
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Frequently Asked Questions
- What is General Mills's north america retail — selling, general, and administrative expenses?
- General Mills (GIS) reported north america retail — selling, general, and administrative expenses of $401.40M in Q4 2025.
- How has General Mills's north america retail — selling, general, and administrative expenses changed year-over-year?
- General Mills's north america retail — selling, general, and administrative expenses decreased by 7.6% year-over-year, from $434.50M to $401.40M.
- What is the long-term trend for General Mills's north america retail — selling, general, and administrative expenses?
- Over 2 years (2023 to 2025), General Mills's north america retail — selling, general, and administrative expenses has grown at a 0.3% compound annual growth rate (CAGR), from $1.70B to $1.71B.
- What does north america retail — selling, general, and administrative expenses mean?
- The overhead and marketing costs required to run the North America Retail business.