Alphabet Inc. GOOG Business Segments
| Q1 '26 | Q4 '25 | Q3 '25 | Q2 '25 | Q1 '25 | ||
|---|---|---|---|---|---|---|
| Revenue by Business | ||||||
| Google Cloud | $20.03B+63.4% | $17.66B+47.8% | $15.16B+33.5% | $13.62B+31.7% | $12.26B+28.1% | |
| Google Services | $89.64B+16.0% | $95.86B+14.0% | $87.05B+13.8% | $82.54B+11.7% | $77.26B+9.8% | |
| Other Bets | $411M-8.7% | $370M-7.5% | $344M-11.3% | $373M+2.2% | $450M-9.1% | |
| Revenue by Product | ||||||
| Google advertising | $77.25B+15.5% | $82.28B+13.6% | $74.18B+12.6% | $71.34B+10.4% | $66.89B+8.5% | |
| Google Network | $6.97B-3.9% | $7.83B-1.6% | $7.35B-2.6% | $7.35B-1.2% | $7.26B-2.1% | |
| Google Search & other | $60.4B+19.1% | $63.07B+16.7% | $56.57B+14.5% | $54.19B+11.7% | $50.7B+9.8% | |
| Google subscriptions, platforms, and devices | $12.38B+19.3% | $13.58B+16.7% | $12.87B+20.8% | $11.2B+20.3% | $10.38B+18.8% | |
| YouTube ads | $9.88B+10.7% | $11.38B+8.7% | $10.26B+15.0% | $9.8B+13.1% | $8.93B+10.3% | |
| Revenue by Geography | ||||||
| APAC | $18.29B+23.1% | $18.53B+22.2% | $17.82B+22.5% | $16.48B+19.2% | $14.85B+11.8% | |
| EMEA | $31.47B+21.4% | $33.06B+17.3% | $29.91B+17.4% | $28.26B+14.5% | $25.92B+9.0% | |
| Other Americas | $6.35B+21.2% | $6.87B+19.8% | $6.07B+19.1% | $5.74B+16.1% | $5.23B+12.5% | |
| United States | $53.98B+22.8% | $55.44B+17.0% | $48.76B+13.0% | $46.06B+11.8% | $43.96B+13.5% |
Chart any of these lines over time, or line them up against competitors.
Compare these in charts →Questions, answered.
- How does Alphabet Inc. break its business down?
- Alphabet Inc. (GOOG) reports revenue by business across 3 parts — Google Cloud, Google Services and Other Bets. Each is extracted from the segment footnotes and tracked over time.
- Where does Alphabet Inc.'s segment data come from?
- Segment breakdowns are pulled from the segment footnotes in Alphabet Inc.'s SEC filings (the XBRL dimensional tags), so every line ties back to a reported figure. Switch between quarterly, annual, and TTM, or open any segment for its full history.
