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Open Text OTEX Business Segments — Adjusted marketing
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Where this comes from
Reported directly by Open Text in its filing.
Tagged under the XBRL concept otex:MarketingExpenseExcludingShareBasedCompensationExpense.
The source filing: Open Text’s 10-K, filed August 6, 2026.
- Filed
- Aug 6, 2026, 7:08 AM EDT
- Fiscal year
- FY2026
- Accession
- 0001002638-26-000068
| Line item | Year Ended June 30, 2026 | Year Ended June 30, 2025 | Year Ended June 30, 2024 |
|---|---|---|---|
| Adjusted Cost of revenues (1) | 1,191,093 | 1,228,076 | 1,311,114 |
| Adjusted Research and development (2) | 632,589 | 729,937 | 823,851 |
| Adjusted Sales (2) | 902,646 | 817,031 | 899,160 |
| Adjusted Marketing (2) | 201,430 | 203,640 | 217,402 |
| Adjusted General and administrative (2) | 415,240 | 405,058 | 547,656 |
| Less: | |||
| Net income attributable to non-controlling interests | 241 | 198 | 194 |
| Adjusted EBITDA | $1,903,162 | $1,784,465 | $1,970,200 |
Item 15. Exhibits and Financial Statement Schedules
FAQ
- What is Open Text's business segments — adjusted marketing?
- Open Text (OTEX) reported business segments — adjusted marketing of $50.36M in Q2 2026.
- How has Open Text's business segments — adjusted marketing changed year-over-year?
- Open Text's business segments — adjusted marketing decreased by 1.1% year-over-year, from $50.91M to $50.36M.
- What is the long-term trend for Open Text's business segments — adjusted marketing?
- Over 2 years (2024 to 2026), Open Text's business segments — adjusted marketing has grown at a -3.7% compound annual growth rate (CAGR), from $217.4M to $201.43M.
- What does business segments — adjusted marketing mean?
- This metric captures the marketing expenditures allocated to a specific reportable segment, adjusted for non-recurring or non-operational items. It measures the investment intensity used to drive brand awareness and demand generation for that segment's offerings. Investors use this to assess the segment's growth strategy and the effectiveness of marketing spend relative to revenue generation.
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