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Wingstop WING Advertising fund assets and liabilities, net
Advertising fund assets and liabilities, net at other companies
Other financials
Where this comes from
Reported directly by Wingstop in its filing.
Tagged under the XBRL concept wing:IncreaseDecreaseInAdvertisingFundAssetsAndLiabilitiesNet.
The source filing: Wingstop’s 10-Q, filed July 29, 2026.
- Filed
- Jul 29, 2026, 4:00 PM EDT
- Fiscal quarter
- Q2 FY2026
- Calendar quarter
- Q2 2026
- Accession
- 0001628280-26-050580
| Line item | Twenty-Six Weeks Ended / June 27,2026 | Twenty-Six Weeks Ended / June 28,2025 |
|---|---|---|
| Changes in operating assets and liabilities: | ||
| Accounts receivable | (4,285) | (8,729) |
| Prepaid expenses and other assets | (3,065) | (13,262) |
| Advertising fund assets and liabilities, net | (1,894) | (17,519) |
| Accounts payable and other current liabilities | (13,425) | (716) |
| Deferred revenue | 4,099 | 4,034 |
| Other non-current liabilities | (650) | 661 |
| Cash provided by operating activities | 68,301 | 31,876 |
Item 1. Financial Statements
FAQ
- What is Wingstop's advertising fund assets and liabilities, net?
- Wingstop (WING) reported advertising fund assets and liabilities, net of -$17.83M in Q2 2026.
- How has Wingstop's advertising fund assets and liabilities, net changed year-over-year?
- Wingstop's advertising fund assets and liabilities, net decreased by 676.6% year-over-year, from -$2.3M to -$17.83M.
- What does advertising fund assets and liabilities, net mean?
- This metric tracks the net change in assets and liabilities related to restricted advertising funds collected from franchisees. It reflects the timing difference between the collection of advertising fees and the actual expenditure of those funds on marketing initiatives. A neutral or balanced position over time indicates efficient management of these pass-through marketing resources.
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