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Cricut, Inc. CRCT North America — Revenue

Other geography segments

International
$35.92M-1.0%

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Other financials

Income statement

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Revenue$156.3M-9.2%
Gross profit$116.4M+14.6%
Operating income$47.4M+57.5%
Net income$39.1M+59.5%
EPS (diluted)$0.19+72.7%

Balance sheet

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Cash & equivalents$266.9M-10.4%
Total debt$10.4M-22.5%
Total equity$368.2M+19.2%
Total assets$585.7M-18.8%

Cash flow

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Operating cash flow$50.4M+39.3%
CapEx$184.0K-73.7%
Free cash flow$50.2M+41.5%

Valuation

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Market cap$1.27B+5.5%
Enterprise value$1.01B+10.3%
P/E14.5×-2.3×
P/S1.8×+0.2×

Profitability

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Gross margin57.9%+5.8pp
Operating margin15.5%+3.7pp
Net margin12.7%+2.6pp
FCF margin25.5%-12.1pp

Returns & leverage

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Return on equity25.9%+6.9pp
Debt / equity0.0×
Current ratio2.5×+1.0×

Where this comes from

Reported directly by Cricut, Inc. in its filing.

Tagged under the XBRL concept us-gaap:RevenueFromContractWithCustomerExcludingAssessedTax.

The source filing: Cricut, Inc.’s 10-Q, filed August 5, 2026.

Filed
Aug 4, 2026, 8:00 PM EDT
Fiscal quarter
Q2 FY2026
Calendar quarter
Q2 2026
Accession
0001828962-26-000049
Line itemThree Months Ended June 30, 2026Three Months Ended June 30, 2025Six Months Ended June 30, 2026Six Months Ended June 30, 2025
(in thousands)
North America*$120,365$135,825$238,967$263,394
International35,92036,28776,78971,352
Total revenue$156,285$172,112$315,756$334,746
*North America revenue consists of revenues from the United States and Canada.

Item 1. Financial Statements (unaudited)

FAQ

What is Cricut, Inc.'s north america — revenue?
Cricut, Inc. (CRCT) reported north america — revenue of $120.37M in Q2 2026.
How has Cricut, Inc.'s north america — revenue changed year-over-year?
Cricut, Inc.'s north america — revenue decreased by 11.4% year-over-year, from $135.83M to $120.37M.
What is the long-term trend for Cricut, Inc.'s north america — revenue?
Over 4 years (2021 to 2025), Cricut, Inc.'s north america — revenue has grown at a -17.4% compound annual growth rate (CAGR), from $1.16B to $539.08M.
What does north america — revenue mean?
This metric represents the total net sales generated from products and services sold within the North American geographic region. It serves as a primary indicator of market penetration and consumer demand for the company's creativity platform and hardware ecosystem in its most mature market. Tracking this revenue stream helps investors assess regional growth trends and the effectiveness of local sales and marketing strategies.

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