Cricut, Inc.
CRCTCricut operates a creative technology platform that integrates cloud-based design software with connected cutting machines and specialized materials.
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Aug 4, 2026 (In 6 days)Segments
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Profile
Cricut operates a creative technology platform that integrates cloud-based design software with connected cutting machines and specialized materials. The company enables users to design and manufacture personalized DIY goods, ranging from custom apparel and greeting cards to home decor. Its business model leverages a virtuous cycle of hardware sales that drive long-term recurring subscription revenue and repeat purchases of consumables.
Cricut maintains a leading position in the connected craft space through a closed-loop ecosystem of hardware, software, and materials that fosters high user switching costs.
Questions, answered.
- What is Cricut, Inc.'s market cap?
- Cricut, Inc. (CRCT) has a market capitalization of $940.3M and trades on NASDAQ.
- What is Cricut, Inc.'s revenue and profitability?
- Cricut, Inc. generated $705.6M in trailing twelve-month revenue with net income of $73.1M, representing a net margin of 10.4%. Gross margin stands at 54.5%, with free cash flow of $161.1M. These figures are based on the Q1 2026 filing.
- Who are Cricut, Inc.'s competitors?
- Cricut, Inc.'s key competitors include Adobe, Albany International Corp Class A, XPEL, Inc. Common Stock, and others. These companies compete in similar markets and product categories.
- Who does Cricut, Inc. partner with?
- Cricut, Inc.'s notable partners include Amazon, Best Buy, Costco, and others.
- Where is Cricut, Inc. headquartered?
- Cricut, Inc. is headquartered in United States of America and employs approximately 620 people. It has been publicly traded since 2021.
