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Cricut, Inc. CRCT Business Segments

Q2 '26Q1 '26Q4 '25Q3 '25Q2 '25
Gross Profit by Business
Platform$79.05M+10.0%$75.41M+5.7%——$73.83M+9.1%$71.88M+4.5%
Products$37.36M+26.0%$17.29M-36.0%——$20.27M+109%$29.66M+40.7%
Revenue by Product
Platform$85.01M+5.3%$84.77M+6.0%$83.93M+5.8%$82.78M+6.6%$80.7M+3.9%
Products$71.28M-22.0%$74.7M-9.6%——$87.65M-2.8%$91.42M+1.2%
Revenue by Geography
International$35.92M-1.0%$40.87M+16.6%$57.82M+9.3%$40.53M+5.3%$36.29M+8.2%
North America$120.37M-11.4%$118.6M-7.0%$145.78M-6.8%$129.91M+0.4%$135.83M+1.0%

FAQ

How does Cricut, Inc. break its business down?
Cricut, Inc. (CRCT) reports gross profit by business across 2 parts — Platform and Products. Each is extracted from the segment footnotes and tracked over time.
Where does Cricut, Inc.'s segment data come from?
Segment breakdowns are pulled from the segment footnotes in Cricut, Inc.'s SEC filings (the XBRL dimensional tags), so every line ties back to a reported figure. Switch between quarterly, annual, and TTM, or open any segment for its full history.