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Cronos Group CRON Sales & Marketing
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Where this comes from
Reported directly by Cronos Group in its filing.
Tagged under the XBRL concept us-gaap:SellingAndMarketingExpense.
The source filing: Cronos Group’s 10-Q, filed August 6, 2026.
- Filed
- Aug 6, 2026, 7:32 AM EDT
- Fiscal quarter
- Q2 FY2026
- Calendar quarter
- Q2 2026
- Accession
- 0001656472-26-000051
| Line item | Three months ended June 30, 2026 | Three months ended June 30, 2025 | Six months ended June 30, 2026 | Six months ended June 30, 2025 |
|---|---|---|---|---|
| Inventory write-down | 388 | 86 | 1,053 | 86 |
| Gross profit | 28,451 | 14,504 | 47,604 | 28,238 |
| Operating expenses | ||||
| Sales and marketing | 6,785 | 5,347 | 12,400 | 9,912 |
| Research and development | 1,215 | 929 | 2,628 | 1,722 |
| General and administrative | 10,803 | 10,536 | 22,539 | 19,845 |
| Restructuring costs | 308 | 768 | 792 | 1,323 |
| Share-based compensation | 1,557 | 1,381 | 2,870 | 3,469 |
Item 1. Financial Statements.
FAQ
- What is Cronos Group's sales & marketing?
- Cronos Group (CRON) reported sales & marketing of $6.79M in Q2 2026.
- How has Cronos Group's sales & marketing changed year-over-year?
- Cronos Group's sales & marketing increased by 26.9% year-over-year, from $5.35M to $6.79M.
- What is the long-term trend for Cronos Group's sales & marketing?
- Over 3 years (2022 to 2025), Cronos Group's sales & marketing has grown at a 2.8% compound annual growth rate (CAGR), from $20.05M to $21.76M.
- What does sales & marketing mean?
- Costs of selling products and services including sales force compensation, commissions, marketing campaigns, trade shows, and customer acquisition expenses.
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