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Duolingo DUOL Advertising — Total revenues

Other product segments

Subscription
$258.04M+22.5%
Duolingo English Test
$10.11M+0.2%
IAPs
$8M

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Other financials

Income statement

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Revenue$298.5M+18.3%
Gross profit$216.7M+18.7%
Operating income$33.9M+1.7%
Net income$33.2M-26.0%
EPS (diluted)$0.66-27.5%

Balance sheet

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Cash & equivalents$184.9M+104%
Total debt$86.1M+121%
Total equity$1.4B+44.3%
Total assets$2.1B+34.4%

Cash flow

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Operating cash flow$88.3M-2.7%
CapEx$6.9M+476%
Free cash flow$81.4M-9.1%

Valuation

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Market cap$5.74B-63.3%
Enterprise value$5.64B-63.8%
P/E14×-119×
P/S-12.6×

Profitability

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Gross margin72.7%+0.7pp
Operating margin13.7%+4.2pp
Net margin35.9%+22.6pp
FCF margin35.6%-1.5pp

Returns & leverage

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Return on equity34.4%+21.0pp
Debt / equity0.1×0.0×
Current ratio2.7×-0.1×

Where this comes from

Reported directly by Duolingo in its filing.

Tagged under the XBRL concept us-gaap:RevenueFromContractWithCustomerExcludingAssessedTax.

The source filing: Duolingo’s 10-Q, filed August 6, 2026.

Filed
Aug 5, 2026, 8:00 PM EDT
Fiscal quarter
Q2 FY2026
Calendar quarter
Q2 2026
Accession
0001628280-26-053603
(In thousands)Three Months Ended June 30, 2026Three Months Ended June 30, 2025Six Months Ended June 30, 2026Six Months Ended June 30, 2025
Subscription$258,035$210,678$508,943$401,665
Advertising21,05220,60341,66638,485
Duolingo English Test10,10910,08821,42622,074
IAPs8,00210,39016,44819,832
Other1,2565061,938952
Total revenues$298,454$252,265$590,421$483,008

Item 1. Financial Statements (Unaudited)

FAQ

What is Duolingo's advertising — total revenues?
Duolingo (DUOL) reported advertising — total revenues of $21.05M in Q2 2026.
How has Duolingo's advertising — total revenues changed year-over-year?
Duolingo's advertising — total revenues increased by 2.2% year-over-year, from $20.6M to $21.05M.
What is the long-term trend for Duolingo's advertising — total revenues?
Over 4 years (2021 to 2025), Duolingo's advertising — total revenues has grown at a 20.0% compound annual growth rate (CAGR), from $38.5M to $79.73M.
What does advertising — total revenues mean?
This metric represents the total revenue generated from advertising services provided within the company's digital platform. It captures income derived from displaying advertisements to non-paying users, reflecting the monetization efficiency of the free-tier user base. This figure serves as a key indicator of the company's ability to leverage its active user engagement for secondary revenue streams outside of direct subscription fees.

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