Gray Television GTN Advertising Deposit Liabilities — Deferred Revenue

Other product segments

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$1.32M-5.5%

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$86.5M+6.9%

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Questions, answered.

What is Gray Television's advertising deposit liabilities — deferred revenue?

Gray Television (GTN) reported advertising deposit liabilities — deferred revenue of $16M in Q1 2026.

How has Gray Television's advertising deposit liabilities — deferred revenue changed year-over-year?

Gray Television's advertising deposit liabilities — deferred revenue increased by 23.1% year-over-year, from $13M to $16M.

What does advertising deposit liabilities — deferred revenue mean?

This metric measures the total outstanding balance of payments received from advertisers for services that have not yet been performed or delivered. It represents a performance obligation liability on the balance sheet, indicating future revenue that is contractually secured but not yet earned. Monitoring this balance provides insight into the company's forward-looking demand and the volume of committed advertising inventory.