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Huntington Bancshares logo

Huntington Bancshares Business Segments

Business, geographic, and product segment breakdowns

Huntington Bancshares generates $8.8B in annual revenue across 2 key segments: Commercial Banking ($427.0M), and Consumer & Regional Banking ($1.3B). Based on the Q1 2026 filing.

Commercial Banking (TTM)$427.0MConsumer & Regional Banking (TTM)$1.3B
Latest FilingQ1 2026
Report Date2026-04-30
Market Cap$34.9B
P/E Ratio15.81
ROE8.33%

Products & Services

Noninterest income

SegmentQ4 '24Q1 '25Q2 '25Q3 '25Q4 '25Q1 '26
Payments and cash management revenue$162M$155M$165M$174M$170M$187M
Capital markets and advisory fees$120M$67M$84M$94M$101M$132M
Wealth and asset management revenue$93M$101M$102M$104M$102M$120M
Customer deposit and loan fees$88M$86M$95M$102M$107M$110M
Other noninterest income$45M$20M$26M$68M$22M$54M
Mortgage banking income$31M$31M$28M$43M$39M$32M
Leasing revenue$19M$20M$10M$23M$19M$21M
Insurance income$22M$14M$19M$20M$22M$13M
Net gains (losses) on sales of securities-$21M$0-$58M$0$0$13M

Revenue from Contract with Customer, Excluding Assessed Tax

SegmentQ4 '24Q1 '25Q2 '25Q3 '25Q4 '25Q1 '26
Capital markets and advisory fees$84M$30M$41M$46M$51M$74M
Leasing revenue$0$4M$3M$2M$3M$3M

Wealth and asset management revenue

SegmentQ4 '24Q1 '25Q2 '25Q3 '25Q4 '25Q1 '26
Insurance income$23M$20M$19M$20M$22M$21M

Business Segments

Cadence acquisition

SegmentQ4 '24Q1 '25Q2 '25Q3 '25Q4 '25Q1 '26
Consumer & Regional Banking—$57.3M$57.3M$57.3M$57.3M$2.6B
Commercial Banking—$55.3M$55.3M$55.3M$55.3M$900M

Deposits

SegmentQ4 '24Q1 '25Q2 '25Q3 '25Q4 '25Q1 '26
Consumer & Regional Banking$111.4B$113B$111.9B$110B$117.2B$153B
Commercial Banking$43.4B$44.1B$43.7B$47.7B$50.7B$60.8B

Direct personnel costs

SegmentQ4 '24Q1 '25Q2 '25Q3 '25Q4 '25Q1 '26
Consumer & Regional Banking$288M$294M$305M$308M$322M$373M
Commercial Banking$178M$139M$149M$152M$177M$193M

Goodwill, Other Increase (Decrease)

SegmentQ4 '24Q1 '25Q2 '25Q3 '25Q4 '25Q1 '26
Commercial Banking—————-$33M
Consumer & Regional Banking—————$0

Goodwill, Written off Related to Sale of Business Unit

SegmentQ4 '24Q1 '25Q2 '25Q3 '25Q4 '25Q1 '26
Commercial Banking—$0$0$0$0—
Consumer & Regional Banking—$3.5M$3.5M$3.5M$3.5M—

Income attributable to non-controlling interest

SegmentQ4 '24Q1 '25Q2 '25Q3 '25Q4 '25Q1 '26
Commercial Banking$4M$4M$6M$4M$4M$4M
Consumer & Regional Banking$0$0$0$0$0$0

Income (loss) before income taxes

SegmentQ4 '24Q1 '25Q2 '25Q3 '25Q4 '25Q1 '26
Consumer & Regional Banking$524M$404M$375M$484M$587M$565M
Commercial Banking$385M$304M$408M$436M$299M$443M

Interest Income (Expense), Operating

SegmentQ4 '24Q1 '25Q2 '25Q3 '25Q4 '25Q1 '26
Consumer & Regional Banking$1.1B$943M$1B$1.1B$1.1B$1.4B
Commercial Banking$544M$513M$513M$538M$586M$640M

Net Income (Loss) Attributable to Parent

SegmentQ4 '24Q1 '25Q2 '25Q3 '25Q4 '25Q1 '26
Consumer & Regional Banking$414M$319M$297M$382M$464M$446M
Commercial Banking$300M$236M$316M$341M$232M$346M

Net interest income (loss) after provision for credit losses

SegmentQ4 '24Q1 '25Q2 '25Q3 '25Q4 '25Q1 '26
Consumer & Regional Banking$1B$896M$876M$940M$1.1B$1.2B
Commercial Banking$494M$445M$548M$537M$466M$602M

Noninterest Expense

SegmentQ4 '24Q1 '25Q2 '25Q3 '25Q4 '25Q1 '26
Consumer & Regional Banking$809M$819M$840M$849M$884M$1.1B
Commercial Banking$335M$303M$317M$319M$371M$411M

Noninterest income

SegmentQ4 '24Q1 '25Q2 '25Q3 '25Q4 '25Q1 '26
Consumer & Regional Banking$333M$327M$339M$393M$365M$387M
Commercial Banking$226M$162M$177M$218M$204M$252M

Noninterest income within the scope of other GAAP topics

SegmentQ4 '24Q1 '25Q2 '25Q3 '25Q4 '25Q1 '26
Commercial Banking$106M$89M$93M$122M$100M$109M
Consumer & Regional Banking$41M$49M$44M$63M$60M$58M

Other noninterest expense, including corporate allocations

SegmentQ4 '24Q1 '25Q2 '25Q3 '25Q4 '25Q1 '26
Consumer & Regional Banking$521M$525M$535M$541M$562M$694M
Commercial Banking$157M$164M$168M$167M$194M$218M

Preliminary goodwill

SegmentQ4 '24Q1 '25Q2 '25Q3 '25Q4 '25Q1 '26
Consumer & Regional Banking$3.6B———$3.9B$6.5B
Commercial Banking$1.9B———$2.1B$3.1B

Provision (benefit) for income taxes

SegmentQ4 '24Q1 '25Q2 '25Q3 '25Q4 '25Q1 '26
Consumer & Regional Banking$110M$85M$78M$102M$123M$119M
Commercial Banking$81M$64M$86M$91M$63M$93M

Provision for Credit Losses

SegmentQ4 '24Q1 '25Q2 '25Q3 '25Q4 '25Q1 '26
Consumer & Regional Banking$57M$47M$138M$121M$3M$120M
Commercial Banking$50M$68M-$35M$1M$120M$38M

Revenue from Contract with Customer, Excluding Assessed Tax

SegmentQ4 '24Q1 '25Q2 '25Q3 '25Q4 '25Q1 '26
Consumer & Regional Banking$292M$278M$295M$330M$305M$329M
Commercial Banking$120M$73M$84M$96M$104M$143M

Total Assets

SegmentQ4 '24Q1 '25Q2 '25Q3 '25Q4 '25Q1 '26
Consumer & Regional Banking$78.8B$78.7B$80.2B$81.4B$87.3B$115.2B
Commercial Banking$66.9B$69.1B$70.4B$71.9B$79.8B$94.8B