Natural Grocers by Vitamin Cottage NGVC Gift Cards — Deferred Revenue

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ZUMZGift Cards — Deferred Revenue

$3.2M+10.3%

SPWHGift Card — Deferred Revenue

$30.61M+6.9%

BOOTGift Card Program — Deferred Revenue

$33.91M+21.8%

AMCGift Card And Ticket Exchange — Deferred Revenue

$305.8M+4.1%

STKSGift Certificate Revenue — Deferred Revenue

$4.66M+20.7%

CNKOther Deferred Revenues — Deferred Revenue

$261.1M+5.8%

FAQ

What is Natural Grocers by Vitamin Cottage's gift cards — deferred revenue?

Natural Grocers by Vitamin Cottage (NGVC) reported gift cards — deferred revenue of $1.6M in Q2 2026.

How has Natural Grocers by Vitamin Cottage's gift cards — deferred revenue changed year-over-year?

Natural Grocers by Vitamin Cottage's gift cards — deferred revenue decreased by 5.9% year-over-year, from $1.7M to $1.6M.

What is the long-term trend for Natural Grocers by Vitamin Cottage's gift cards — deferred revenue?

Over 3 years (2021 to 2025), Natural Grocers by Vitamin Cottage's gift cards — deferred revenue has grown at a 2.0% compound annual growth rate (CAGR), from $6.4M to $6.8M.

What does gift cards — deferred revenue mean?

This metric represents the outstanding balance of unredeemed gift cards issued to customers, which constitutes a performance obligation for the company. It reflects the total value of prepaid store credit that customers have purchased but not yet utilized to acquire goods or services. Monitoring this liability provides insight into future potential revenue and customer engagement levels within the retail segment.