Natural Grocers by Vitamin Cottage NGVC Gift Cards — Deferred Revenue

Similar metrics at other companies

ANFGift Card — Contract with Customer, Liability, Current

$40.22M+2.1%

BOOTGift Card Program — Deferred Revenue

$34.58M+22.2%

PZZAUnredeemed gift card liabilities — Contract Liabilities

$6.85M-1.8%

TDUPGift Card — Deferred Revenue

$3.5M-53.3%

BBYUnredeemed gift card liabilities — Contract with Customer, Liability, Current

$229M-6.9%

OLLIContract With Customer Liability For Gift Cards Current

$2.7M+5.8%

Questions, answered.

What is Natural Grocers by Vitamin Cottage's gift cards — deferred revenue?

Natural Grocers by Vitamin Cottage (NGVC) reported gift cards — deferred revenue of $1.5M in Q1 2026.

How has Natural Grocers by Vitamin Cottage's gift cards — deferred revenue changed year-over-year?

Natural Grocers by Vitamin Cottage's gift cards — deferred revenue decreased by 6.3% year-over-year, from $1.6M to $1.5M.

What is the long-term trend for Natural Grocers by Vitamin Cottage's gift cards — deferred revenue?

Over 3 years (2021 to 2025), Natural Grocers by Vitamin Cottage's gift cards — deferred revenue has grown at a 2.0% compound annual growth rate (CAGR), from $6.4M to $6.8M.

What does gift cards — deferred revenue mean?

This metric represents the outstanding balance of unredeemed gift cards issued to customers, which constitutes a performance obligation for the company. It reflects the total value of prepaid store credit that customers have purchased but not yet utilized to acquire goods or services. Monitoring this liability provides insight into future potential revenue and customer engagement levels within the retail segment.