Skip to content

WesBanco WSBC Community Banking — Marketing Expense

Other segment segments

Trust And Investment Services
$12K-40.0%

Similar metrics at other companies

First BanCorp logo
FBPConsumer Retail Banking — Marketing And Advertising Expense
$2.53M+8.9%
Fifth Third Bank logo
FITBCommercial Banking — Marketing expense
$1M0.0%
Fifth Third Bank logo
FITBConsumer and Small Business Banking — Marketing expense
$33M+73.7%
Associated Banc-Corp logo
ASBCommunity, Consumer and Business — Marketing and Advertising Expense
$688K-17.8%
Webster Financial Corporation logo
WBSCommercial Banking — Marketing
$0
Webster Financial Corporation logo
WBSConsumer Banking — Marketing
$1.36M-31.6%

Other financials

Income statement

See full
Revenue$257.2M+33.2%
Net income$88.6M+1,086%
EPS (diluted)$0.88+687%

Balance sheet

See full
Cash & equivalents$960.4M-12.0%
Total debt$1.5B-29.1%
Total equity$4.1B+7.6%
Total assets$27.5B+0.3%

Cash flow

See full
Operating cash flow$106.6M+503%
CapEx$2.0M-48.3%
Free cash flow$97.6M+55.3%

Valuation

See full
Market cap$3.59B+11.9%

Profitability

See full
Net margin30.7%+14.4pp
FCF margin28.5%-4.6pp

Returns & leverage

See full
Return on equity8.2%+4.8pp
Debt / equity0.4×-0.2×

Where this comes from

Reported directly by WesBanco in its filing.

Tagged under the XBRL concept us-gaap:MarketingExpense.

The official record: WesBanco’s 10-Q, filed April 30, 2026, on SEC EDGAR. View the filing →

Ask your AI about WesBanco's community banking — marketing expense.

Connect your AI assistant and compare segments, right in your chat.

Connect your AI
Harbor at dusk
Claude

Questions, answered.

What is WesBanco's community banking — marketing expense?
WesBanco (WSBC) reported community banking — marketing expense of $1.51M in Q1 2026.
How has WesBanco's community banking — marketing expense changed year-over-year?
WesBanco's community banking — marketing expense decreased by 35.9% year-over-year, from $2.36M to $1.51M.
What is the long-term trend for WesBanco's community banking — marketing expense?
Over 3 years (2022 to 2025), WesBanco's community banking — marketing expense has grown at a 5.1% compound annual growth rate (CAGR), from $8.44M to $9.79M.
What does community banking — marketing expense mean?
Reflects the total expenditure dedicated to advertising, promotional campaigns, and brand awareness efforts specifically for the community banking segment. This metric indicates the bank's investment in customer acquisition, retention, and market share growth within its service regions.