| Segment | Q1 '24 | Q2 '24 | Q3 '24 | Q4 '24 | Q1 '25 | Q2 '25 | Q3 '25 | Q4 '25 |
|---|---|---|---|---|---|---|---|---|
| Smokeable Products | $4.91B | $5.50B | $5.54B | $5.26B | $4.62B | $5.36B | $5.39B | $5.12B |
| All Other Segments | -$61.00M | -$111.00M | -$119.00M | $329.00M | -$1.01B | -$108.00M | -$76.00M | $1.20B |
| Oral Tobacco | $651.00M | $711.00M | $722.00M | $692.00M | $654.00M | $753.00M | $689.00M | $706.00M |
| Total | $5.58B | $6.21B | $6.26B | $5.97B | $5.26B | $6.10B | $6.07B | $5.85B |