| Segment | Q1 '24 | Q2 '24 | Q3 '24 | Q4 '24 | Q1 '25 | Q2 '25 | Q3 '25 | Q4 '25 |
|---|---|---|---|---|---|---|---|---|
| Smokeable Products | $4.9B | $5.5B | $5.5B | $5.3B | $4.6B | $5.4B | $5.4B | $5.1B |
| All Other Segments | -$61.0M | -$111.0M | -$119.0M | $329.0M | -$1.0B | -$108.0M | -$76.0M | $1.2B |
| Oral Tobacco | $651.0M | $711.0M | $722.0M | $692.0M | $654.0M | $753.0M | $689.0M | $706.0M |
| Total | $5.6B | $6.2B | $6.3B | $6.0B | $5.3B | $6.1B | $6.1B | $5.8B |