Discontinued — last reported Q4 '25
Business Segments · Goodwill
General Rentals — Goodwill
United Rentals General Rentals — Goodwill increased by 0.5% to $4.91B in Q4 2025 compared to the prior quarter. Year-over-year, this metric grew by 0.5%, from $4.88B to $4.91B.
Analysis
StatementSegment
CategoryRisk
SignalContext dependent
VolatilityStable
First reportedQ4 2012
Last reportedQ4 2025
Rolls up toGoodwill
How to read this metric
High levels of goodwill indicate a history of aggressive acquisition-led growth, while significant write-downs signal potential overpayment or impairment of acquired assets.
Detailed definition
This metric reflects the intangible asset value recorded when the general rentals segment acquires another business for...
Peer comparison
Standard accounting metric for companies that grow through M&A.
Metric ID:
uri_segment_general_rentals_goodwillHistorical Data
7 periods
| Q2 '21 | Q3 '21 | Q4 '21 | Q4 '22 | Q4 '23 | Q4 '24 | Q4 '25 | |
|---|---|---|---|---|---|---|---|
| Value | $4.49B | $4.44B | $4.45B | $4.98B | $4.78B | $4.88B | $4.91B |
| QoQ Change | — | -1.0% | +0.1% | +12.0% | -4.1% | +2.3% | +0.5% |
| YoY Change | — | — | — | +12.0% | -4.1% | +2.3% | +0.5% |
Range$4.44B – $4.98B
CAGR+6.1%
Avg YoY Growth+2.7%
Median YoY Growth+1.4%
Current Streak2 quarters growth
Similar Metrics at Other Companies
Frequently Asked Questions
- What is United Rentals's general rentals — goodwill?
- United Rentals (URI) reported general rentals — goodwill of $4.91B in Q4 2025.
- How has United Rentals's general rentals — goodwill changed year-over-year?
- United Rentals's general rentals — goodwill increased by 0.5% year-over-year, from $4.88B to $4.91B.
- What does general rentals — goodwill mean?
- The total value of goodwill attributed to the general rentals segment from past acquisitions.