Atlanticus Holdings Corporation ATLC Auto Finance — Marketing And Advertising Expense

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Questions, answered.

What is Atlanticus Holdings Corporation's auto finance — marketing and advertising expense?

Atlanticus Holdings Corporation (ATLC) reported auto finance — marketing and advertising expense of $16K in Q1 2026.

How has Atlanticus Holdings Corporation's auto finance — marketing and advertising expense changed year-over-year?

Atlanticus Holdings Corporation's auto finance — marketing and advertising expense increased by 128.6% year-over-year, from $7K to $16K.

What is the long-term trend for Atlanticus Holdings Corporation's auto finance — marketing and advertising expense?

Over 2 years (2023 to 2025), Atlanticus Holdings Corporation's auto finance — marketing and advertising expense has grown at a -1.3% compound annual growth rate (CAGR), from $120K to $117K.

What does auto finance — marketing and advertising expense mean?

This metric tracks the expenditures dedicated to acquiring new customers and promoting auto finance products. It is a key indicator of the company's growth strategy and the cost-effectiveness of its customer acquisition efforts in the competitive auto lending market.