Skip to content

C&F Financial CFFI Consumer Finance — Marketing And Advertising Expense

Other segment segments

Community Banking
$420K+9.4%
Mortgage Banking
$112K-20.0%

Similar metrics at other companies

Atlanticus Holdings Corporation logo
ATLCAuto Finance — Marketing And Advertising Expense
$16K+129%
Northrim BanCorp logo
NRIMSpecialty Finance — Marketing expense
$8K+167%
Envela logo
ELAConsumer — Advertising Expense
$162.25K-42.1%
SoFi Technologies, Inc. logo
SOFIFinancial Services — Advertising Expense
$11.99M+111%
Better Home & Finance logo
BETRHome Finance — Marketing and advertising
$9.57M+12.7%
First BanCorp logo
FBPConsumer Retail Banking — Marketing And Advertising Expense
$2.53M+8.9%

Other financials

Income statement

See full
Revenue$36.3M+11.3%
Net income$6.7M+25.7%
EPS (diluted)$2.08+25.3%

Balance sheet

See full
Cash & equivalents$77.4M+1.9%
Total debt$20.0M-44.3%
Total equity$265.5M+13.1%
Total assets$2.8B+7.7%

Cash flow

See full
Operating cash flow-$7.6M-336%
CapEx$322.0K+20.6%
Free cash flow-$7.9M-368%

Valuation

See full
Market cap$260.35M+29.2%
Enterprise value$202.92M+23.8%
P/E9.2×+1.0×
P/S1.8×+0.3×

Profitability

See full
Net margin19.5%+2.7pp
FCF margin7.8%-19.9pp

Returns & leverage

See full
Return on equity11.3%+1.6pp
Debt / equity0.1×-0.1×

Where this comes from

Reported directly by C&F Financial in its filing.

Tagged under the XBRL concept us-gaap:MarketingAndAdvertisingExpense.

The official record: C&F Financial’s 10-Q, filed May 11, 2026, on SEC EDGAR. View the filing →

Ask your AI about C&F Financial's consumer finance — marketing and advertising expense.

Connect your AI assistant and compare segments, right in your chat.

Connect your AI
Harbor at dusk
Claude

Questions, answered.

What is C&F Financial's consumer finance — marketing and advertising expense?
C&F Financial (CFFI) reported consumer finance — marketing and advertising expense of $15K in Q1 2026.
How has C&F Financial's consumer finance — marketing and advertising expense changed year-over-year?
C&F Financial's consumer finance — marketing and advertising expense increased by 200.0% year-over-year, from $5K to $15K.
What is the long-term trend for C&F Financial's consumer finance — marketing and advertising expense?
Over 3 years (2022 to 2025), C&F Financial's consumer finance — marketing and advertising expense has grown at a -31.4% compound annual growth rate (CAGR), from $102K to $33K.
What does consumer finance — marketing and advertising expense mean?
This represents the expenditures dedicated to promoting the consumer finance segment's products and services to attract new customers or retain existing ones. It is a key indicator of the segment's growth strategy and customer acquisition efforts.