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Deckers Outdoor Corporation DECK Loyalty Programs — Contract with Customer, Liability
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Where this comes from
Reported directly by Deckers Outdoor Corporation in its filing.
Tagged under the XBRL concept us-gaap:ContractWithCustomerLiability.
The source filing: Deckers Outdoor Corporation’s 10-K, filed May 22, 2026.
- Filed
- May 22, 2026, 3:06 PM EDT
- Fiscal year
- FY2026
- Accession
- 0001628280-26-037664
| Line item | Years Ended March 31, 2026 | Years Ended March 31, 2025 |
|---|---|---|
| Beginning balance | $(18,566) | $(17,586) |
| Redemptions and expirations for loyalty certificates and points recognized in net sales | 105,066 | 68,080 |
| Deferred revenue for loyalty points and certificates issued | (107,500) | (69,060) |
| Ending balance | $(21,000) | $(18,566) |
ITEM 15. EXHIBITS AND FINANCIAL STATEMENT SCHEDULES
FAQ
- What is Deckers Outdoor Corporation's loyalty programs — contract with customer, liability?
- Deckers Outdoor Corporation (DECK) reported loyalty programs — contract with customer, liability of $21M in Q1 2026.
- How has Deckers Outdoor Corporation's loyalty programs — contract with customer, liability changed year-over-year?
- Deckers Outdoor Corporation's loyalty programs — contract with customer, liability increased by 13.1% year-over-year, from $18.57M to $21M.
- What is the long-term trend for Deckers Outdoor Corporation's loyalty programs — contract with customer, liability?
- Over 4 years (2022 to 2026), Deckers Outdoor Corporation's loyalty programs — contract with customer, liability has grown at a 17.9% compound annual growth rate (CAGR), from $50.41M to $97.3M.
- What does loyalty programs — contract with customer, liability mean?
- This represents the deferred revenue obligation arising from customer loyalty programs where points or rewards have been earned but not yet redeemed. It reflects the company's future performance obligation to provide goods or services to customers at a discount or for free. This liability is a key indicator of the scale and engagement level of the company's customer retention initiatives.
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