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Deluxe DLX Promotional solutions — Total Revenue

Other product segments

Merchant services solutions
$398.6M+3.8%
Checks
$165.5M
Merchant services revenue
$107.6M+6.1%
Data-driven marketing
$77.7M+23.3%
Treasury management solutions
$57.1M+4.8%
Forms and other business products
$39.4M
Other payment solutions
$16.45M-0.4%
Other web based solutions
$4.6M-4.2%

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Other financials

Income statement

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Revenue$499.3M-4.2%
Gross profit$259.6M-7.1%
Operating income$55.7M-8.4%
Net income$19.1M-14.7%
EPS (diluted)$0.41-18.0%

Balance sheet

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Cash & equivalents$54.4M+31.1%
Total debt$1.5B-5.8%
Total equity$707.9M+10.8%
Total assets$2.6B+1.1%

Cash flow

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Operating cash flow$81.2M+58.9%
CapEx$22.6M-3.0%
Free cash flow$58.6M+111%

Valuation

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Market cap$1.19B+66.6%
Enterprise value$2.61B+16.7%
P/E11.9×-0.5×
P/S0.6×+0.2×

Profitability

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Gross margin52.5%-0.4pp
Operating margin11.9%+2.5pp
Net margin4.8%+2.0pp
FCF margin9.9%+3.5pp

Returns & leverage

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Return on equity14.9%+5.7pp
Debt / equity2.1×-0.4×
Current ratio1.2×+0.3×

Where this comes from

Reported directly by Deluxe in its filing.

Tagged under the XBRL concept us-gaap:Revenues.

The source filing: Deluxe’s 10-Q, filed August 6, 2026.

Filed
Aug 6, 2026, 9:28 AM EDT
Fiscal quarter
Q2 FY2026
Calendar quarter
Q2 2026
Accession
0000027996-26-000112
(in millions)Merchant ServicesB2BPaymentsData SolutionsPrintConsolidated
Merchant services solutions107.6107.6
Data-driven marketing77.777.7
Treasury management solutions57.157.1
Forms and other business products39.439.4
Promotional solutions31.031.0
Other payment solutions16.416.4
Other web-based solutions4.64.6
Total revenue$107.6$73.5$82.3$235.9$499.3

Item 1. Consolidated Balance Sheets

FAQ

What is Deluxe's promotional solutions — total revenue?
Deluxe (DLX) reported promotional solutions — total revenue of $31M in Q2 2026.
How has Deluxe's promotional solutions — total revenue changed year-over-year?
Deluxe's promotional solutions — total revenue decreased by 41.7% year-over-year, from $53.2M to $31M.
What is the long-term trend for Deluxe's promotional solutions — total revenue?
Over 3 years (2022 to 2025), Deluxe's promotional solutions — total revenue has grown at a -6.7% compound annual growth rate (CAGR), from $273M to $222.04M.
What does promotional solutions — total revenue mean?
This metric represents the total gross revenue generated from the sale of promotional products and marketing solutions within a specific business segment. It reflects the company's ability to monetize branding services and physical promotional collateral provided to its client base. Monitoring this figure helps investors assess the demand for marketing-related services and the segment's contribution to the overall corporate top-line performance.

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