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Johnson Outdoors JOUT Camping & Watercraft Recreation — Marketing and selling
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Where this comes from
Reported directly by Johnson Outdoors in its filing.
Tagged under the XBRL concept us-gaap:SellingAndMarketingExpense.
The source filing: Johnson Outdoors’s 10-Q, filed August 7, 2026.
- Filed
- Aug 7, 2026, 12:07 PM EDT
- Fiscal quarter
- Q3 FY2026
- Calendar quarter
- Q3 2026
- Accession
- 0000788329-26-000016
| Three Months Ended July 3, 2026 | Fishing | Camping & Watercraft Recreation | Diving | Other/Corporate | Total |
|---|---|---|---|---|---|
| Net Sales | 149,985 | 16,432 | 23,313 | 1 | 189,731 |
| Cost of goods sold | 87,050 | 7,889 | 8,944 | (87) | 103,796 |
| Gross profit | 62,935 | 8,543 | 14,369 | 88 | 85,935 |
| Marketing and selling expense | 27,221 | 5,483 | 6,649 | 2,458 | 41,811 |
| Administrative management, finance and information systems expense | 2,837 | 1,224 | 3,205 | 9,832 | 17,098 |
| Research and development expense | 6,513 | 720 | 1,229 | 221 | 8,683 |
| Operating profit (loss) | $26,364 | $1,116 | $3,286 | $(12,423) | $18,343 |
| Depreciation and Amortization Expense | $3,657 | $393 | $327 | $541 | $4,918 |
Item 1. Financial Statements
FAQ
- What is Johnson Outdoors's camping & watercraft recreation — marketing and selling?
- Johnson Outdoors (JOUT) reported camping & watercraft recreation — marketing and selling of $5.48M in Q2 2026.
- How has Johnson Outdoors's camping & watercraft recreation — marketing and selling changed year-over-year?
- Johnson Outdoors's camping & watercraft recreation — marketing and selling increased by 1.1% year-over-year, from $5.42M to $5.48M.
- What is the long-term trend for Johnson Outdoors's camping & watercraft recreation — marketing and selling?
- Over 2 years (2023 to 2025), Johnson Outdoors's camping & watercraft recreation — marketing and selling has grown at a -14.7% compound annual growth rate (CAGR), from $23.55M to $17.13M.
- What does camping & watercraft recreation — marketing and selling mean?
- This metric captures the expenses incurred for advertising, promoting, and distributing products within the camping and watercraft recreation segment. It reflects the company's investment in brand visibility and customer acquisition efforts for these specific outdoor categories.
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