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MediaAlpha MAX Operating Cash Flow

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Other financials

Income statement

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Revenue$316.9M+25.9%
Gross profit$45.2M+19.9%
Operating income$20.0M+200%
Net income$39.4M+310%
EPS (diluted)$0.65+297%

Balance sheet

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Cash & equivalents$23.7M-72.2%
Total debt$176.7M+11.8%
Total equity$28.4M+853%
Total assets$359.8M+44.3%

Cash flow

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CapEx$774.0K+342%
Free cash flow$41.8M+63.7%

Valuation

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Market cap$820.94M+52.3%
Enterprise value$973.9M+59.3%
P/E8.4×
P/S0.7×+0.2×

Profitability

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Gross margin14.7%-0.9pp
Operating margin6.9%+5.6pp
Net margin7.9%+7.4pp
FCF margin7.8%+2.4pp

Returns & leverage

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Return on equity793.8%
Debt / equity6.2×
Current ratio1.3×0.0×

Where this comes from

Reported directly by MediaAlpha in its filing.

Tagged under the XBRL concept us-gaap:NetCashProvidedByUsedInOperatingActivities.

The source filing: MediaAlpha’s 10-Q, filed July 29, 2026.

Filed
Jul 29, 2026, 4:17 PM EDT
Fiscal quarter
Q2 FY2026
Calendar quarter
Q2 2026
Accession
0001818383-26-000200
Line itemSix Months Ended June 30, 2026Six Months Ended June 30, 2025
Other assets250250
Accounts payable22,310(29,725)
Accrued expenses(17,311)32,714
Net cash provided by operating activities$41,031$49,423
Cash flows from investing activities
Purchases of property and equipment(816)(232)
Net cash (used in) investing activities$(816)$(232)
Cash flows from financing activities

Item 1. Financial Statements.

FAQ

What is MediaAlpha's operating cash flow?
MediaAlpha (MAX) reported operating cash flow of $42.59M in Q2 2026.
How has MediaAlpha's operating cash flow changed year-over-year?
MediaAlpha's operating cash flow increased by 65.6% year-over-year, from $25.72M to $42.59M.
What is the long-term trend for MediaAlpha's operating cash flow?
Over 2 years (2021 to 2024), MediaAlpha's operating cash flow has grown at a 26.6% compound annual growth rate (CAGR), from $28.62M to $45.87M.
What does operating cash flow mean?
Total cash generated by or used in core business operations — the single most important cash flow metric for assessing business health.

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