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MediaAlpha

MAX

MediaAlpha operates a leading programmatic technology platform designed to optimize customer acquisition for the insurance industry.

Market cap
$745.52M+32.8%
Revenue$1.2B+13.8%
Net income$97.2M+1,580%
Free cash flow$89.3M+32.1%
EPS (diluted)$1.62+1,573%
Trailing twelve months · change vs. prior year

Earnings

Next report

Date not yet announced

Financials

Q2 2026

Income statement

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Revenue$316.9M+25.9%
Gross profit$45.2M+19.9%
Operating income$20.0M+200%
Net income$39.4M+310%
EPS (diluted)$0.65+297%

Balance sheet

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Cash & equivalents$23.7M-72.2%
Total debt$176.7M+11.8%
Total equity$28.4M+853%
Total assets$359.8M+44.3%

Cash flow

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Operating cash flow$42.6M+65.6%
CapEx$774.0K+342%
Free cash flow$41.8M+63.7%

Valuation & ratios

Valuation

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Market cap$745.52M+32.8%
Enterprise value$898.48M+41.8%
P/E7.7×
P/S0.6×+0.1×

Profitability

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Gross margin14.7%-0.9pp
Operating margin6.9%+5.6pp
Net margin7.9%+7.4pp

Returns & leverage

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Debt / equity6.2×
Current ratio1.3×0.0×

Segments

By product

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Property & casualty insurance$308.8M+35.9%
Life insurance$5.1M-1.9%
Health insurance$2.7M-84.9%
Other$219.0K-81.1%

Competitors

Profile

MediaAlpha operates a leading programmatic technology platform designed to optimize customer acquisition for the insurance industry. The company provides a transparent, data-driven ecosystem where insurance carriers and distributors can target high-intent consumers through real-time bidding and granular pricing tools. Its core value proposition lies in using data science to align the lifetime value of a consumer with the acquisition cost for insurance providers.

Competitive position

MediaAlpha is a leading customer acquisition infrastructure provider for the insurance industry, characterized by deep integrations with 16 of the top 20 largest auto insurance carriers.

GeographiesUnited States
Customer segmentsInsurance Carriers, Insurance Agencies, Financial Websites
Business modelMarketplace, Fee-based, Programmatic Advertising, B2B
SuppliersCloud infrastructure providers, Data providers, Proprietary website traffic, Third-party financial websites
CustomersInsurance carriers, Independent insurance agents, Insurance distributors, Medicare Advantage plan providers
Listed2020
Employees137.0
CEOSteven Yi
FilingsSEC EDGAR

Questions, answered.

What is MediaAlpha's market cap?
MediaAlpha (MAX) has a market capitalization of $745.5M and trades on NYSE.
What is MediaAlpha's revenue and profitability?
MediaAlpha generated $1.2B in trailing twelve-month revenue with net income of $97.2M, representing a net margin of 7.9%. Gross margin stands at 14.7%, with free cash flow of $89.3M. These figures are based on the Q2 2026 filing.
Who are MediaAlpha's competitors?
MediaAlpha's key competitors include SelectQuote, EverQuote, LendingTree, and others. These companies compete in similar markets and product categories.
Who does MediaAlpha partner with?
MediaAlpha's notable partners include Dowling & Partners, S&P Global, William Blair.
Where is MediaAlpha headquartered?
MediaAlpha is headquartered in United States of America and employs approximately 137 people. It has been publicly traded since 2020.