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Nike NKE Business Segments

Q4 '26Q3 '26Q2 '26Q1 '26Q4 '25
Revenue by Business
CONVERSE$244M-31.7%$264M-34.8%$300M-30.1%$366M-26.9%$357M-25.6%
NIKE Brand$10.72B-0.4%$11.01B+1.1%$12.12B+1.5%$11.36B+2.3%$10.76B-11.4%
Revenue by Product
Apparel$3.06B+1.3%$3.2B-0.6%$3.92B+4.2%$3.32B+9.0%$3.02B-9.7%
Equipment$555M-3.3%$472M-2.5%$555M+0.9%$638M+3.7%$574M-2.4%
Footwear$7.31B-2.4%$7.58B+0.4%$7.91B-1.3%$7.73B-2.1%$7.49B-13.3%
TOTAL LONG-LIVED ASSETS by Geography
Belgium$745M-3.7%$774M
China$472M-3.3%$488M
Other$1.48B+6.4%$1.39B+6.9%
United Kingdom$838M+98.6%$422M
United States$4.1B-8.2%$4.47B

FAQ

How does Nike break its business down?
Nike (NKE) reports revenue by business across 2 parts — CONVERSE and NIKE Brand. Each is extracted from the segment footnotes and tracked over time.
Where does Nike's segment data come from?
Segment breakdowns are pulled from the segment footnotes in Nike's SEC filings (the XBRL dimensional tags), so every line ties back to a reported figure. Switch between quarterly, annual, and TTM, or open any segment for its full history.