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Sales and marketing

Name: NerdWallet, Inc. Sales and marketing by Products & Services
Creator: OpenCapital
License: https://www.opencapital.sh/terms

NerdWallet, Inc.·Products & Services·2 segments·Rolls up to Sales & Marketing

Breakdown

Segment	Q1 '25	Q2 '25	Q3 '25	Q4 '25	Q1 '26	Q2 '26
Performance marketing	$97.6M	$89.5M	$104.8M	$125M	$121.7M	$116.1M
Other marketing	—	—	—	—	$27.4M	$29.3M
Total	$159.7M	$128M	$135.3M	$161.7M	$149.1M	$145.4M

Performance marketingView metric

Other marketingView metric