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Northwest Bancshares NWBI Sales & Marketing
Sales & Marketing at other companies
Other financials
Where this comes from
Reported directly by Northwest Bancshares in its filing.
Tagged under the XBRL concept us-gaap:MarketingExpense.
The source filing: Northwest Bancshares’s 10-Q, filed August 5, 2026.
- Filed
- Aug 5, 2026, 4:32 PM EDT
- Fiscal quarter
- Q2 FY2026
- Calendar quarter
- Q2 2026
- Accession
- 0001471265-26-000032
| Line item | Quarter ended June 30, 2026 | Quarter ended June 30, 2025 | Six months ended June 30, 2026 | Six months ended June 30, 2025 |
|---|---|---|---|---|
| Office operations | 3,660 | 2,910 | 7,535 | 5,887 |
| Collections expense | 665 | 838 | 1,543 | 1,166 |
| Processing expenses | 16,948 | 12,973 | 33,754 | 26,963 |
| Marketing expenses | 2,362 | 3,018 | 4,030 | 4,898 |
| Federal deposit insurance premiums | (291) | 2,296 | 2,604 | 4,624 |
| Professional services | 3,490 | 3,990 | 7,013 | 6,746 |
| Amortization of intangible assets | 2,166 | 436 | 4,355 | 940 |
| Merger, asset disposition and restructuring expense | 426 | 6,244 | 1,057 | 7,367 |
Item 1. FINANCIAL STATEMENTS
FAQ
- What is Northwest Bancshares's sales & marketing?
- Northwest Bancshares (NWBI) reported sales & marketing of $2.36M in Q2 2026.
- How has Northwest Bancshares's sales & marketing changed year-over-year?
- Northwest Bancshares's sales & marketing decreased by 21.7% year-over-year, from $3.02M to $2.36M.
- What is the long-term trend for Northwest Bancshares's sales & marketing?
- Over 4 years (2021 to 2025), Northwest Bancshares's sales & marketing has grown at a 1.3% compound annual growth rate (CAGR), from $8.24M to $8.66M.
- What does sales & marketing mean?
- Costs of selling products and services including sales force compensation, commissions, marketing campaigns, trade shows, and customer acquisition expenses.
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