What is Planet Fitness's goodwill?

Planet Fitness (PLNT) reported goodwill of $712.34M in Q1 2026.

How has Planet Fitness's goodwill changed year-over-year?

Planet Fitness's goodwill decreased by 1.2% year-over-year, from $720.83M to $712.34M.

What is the long-term trend for Planet Fitness's goodwill?

Over 5 years (2020 to 2025), Planet Fitness's goodwill has grown at a 25.6% compound annual growth rate (CAGR), from $227.82M to $712.45M.

What does goodwill mean?

The excess of acquisition cost over the fair value of net identifiable assets acquired — representing brand value, customer relationships, and synergies from past M&A.

Planet Fitness PLNT Goodwill

Goodwill at other companies

Life Time Group HoldingsLTH

$1.24B0.0%

McDonald'sMCD

$3.35B+5.1%

Domino's PizzaDPZ

$10.69M-11.8%

WingstopWING

$83.88M+12.3%

Hyatt HotelsH

$3.45B+40.1%

CompassCOMP

$2.55B+439%

Segments

By segment

See full

Corporate-owned clubs$602.74M-1.4%

Equipment$92.67M0.0%

Franchise$16.94M0.0%

Other financials

Income statement

See full

Revenue$337.2M+21.9%

Gross profit$291.9M+14.8%

Operating income$98.7M+24.6%

Net income$51.6M+23.1%

EPS (diluted)$0.65+30.0%

Balance sheet

See full

Cash & equivalents$456.5M+14.0%

Total debt$2.9B+11.4%

Total equity-$482.2M-119%

Total assets$3.1B+0.4%

Cash flow

See full

Operating cash flow$147.5M+10.2%

CapEx$25.5M+10.6%

Free cash flow$122.0M+10.1%

Valuation

See full

Market cap$4.1B-27.3%

Profitability

See full

Gross margin81.7%-1.7pp

Operating margin29.9%+2.0pp

Net margin16.5%+1.7pp

FCF margin19.2%-0.3pp

Returns & leverage

See full

Debt / equity50.9×—

Current ratio2.1×0.0×

Where this comes from

Reported directly by Planet Fitness in its filing.

Tagged under the XBRL concept us-gaap:Goodwill.

The official record: Planet Fitness’s 10-Q, filed May 7, 2026, on SEC EDGAR. View the filing →

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Questions, answered.

What is Planet Fitness's goodwill?: Planet Fitness (PLNT) reported goodwill of $712.34M in Q1 2026.
How has Planet Fitness's goodwill changed year-over-year?: Planet Fitness's goodwill decreased by 1.2% year-over-year, from $720.83M to $712.34M.
What is the long-term trend for Planet Fitness's goodwill?: Over 5 years (2020 to 2025), Planet Fitness's goodwill has grown at a 25.6% compound annual growth rate (CAGR), from $227.82M to $712.45M.
What does goodwill mean?: The excess of acquisition cost over the fair value of net identifiable assets acquired — representing brand value, customer relationships, and synergies from past M&A.