Screener
Planet Fitness
PLNTPlanet Fitness is a leading global franchisor and operator of fitness centers known for its 'Judgement Free Zone' philosophy.
Earnings
Next report
Nov 5, 2026 (in 2 months)Revenue estimate$347.9M
EPS estimate$0.79
Valuation & ratios
Segments
Competitors
By market cap
By revenue growth
Profile
Planet Fitness is a leading global franchisor and operator of fitness centers known for its 'Judgement Free Zone' philosophy. The company provides a high-value, low-cost fitness experience focused on a non-intimidating environment for casual gym users. Its business model leverages a large-scale franchise network to drive recurring revenue through membership dues, royalties, and equipment sales.
Competitive position
A market leader in the high-volume, low-price fitness segment with a dominant scale advantage in national advertising and equipment purchasing power.
GeographiesUnited States, Canada, Mexico, Australia, Spain, Panama
Customer segmentsMass market, Value-conscious consumers, First-time gym users
Business modelFranchise, Subscription, B2B Equipment Sales
SuppliersThird-party fitness equipment manufacturers, Commercial real estate landlords, Marketing and advertising agencies, Cloud-based IT and payment processing vendors
CustomersIndividual gym members, Franchise business owners, Retail brand partners
CountryUnited States of America
Listed2015
Employees3.4K
CEOColleen Keating
SectorConsumer Cyclical
IndustryLeisure
Websiteplanetfitness.com
FilingsSEC EDGAR
FAQ
- What is Planet Fitness's market cap?
- Planet Fitness (PLNT) has a market capitalization of $3.8B and trades on NYSE.
- What is Planet Fitness's revenue and profitability?
- Planet Fitness generated $1.4B in trailing twelve-month revenue with net income of $237.9M, representing a net margin of 16.9%. Gross margin stands at 81.7%, with free cash flow of $261.7M. The latest reported period is Q2 2026.
- Who are Planet Fitness's competitors?
- Planet Fitness's key competitors include Peloton Interactive, Inc., Xponential Fitness, Inc., Life Time Group Holdings, Inc., and others. These companies compete in similar markets and product categories.
- Who does Planet Fitness partner with?
- Planet Fitness's notable partners include Boys & Girls Clubs of America, Times Square Alliance, ABC Fitness Solutions.
- What subsidiaries does Planet Fitness have?
- Planet Fitness's subsidiaries include Pla-Fit Holdings, LLC.
- Where is Planet Fitness headquartered?
- Planet Fitness is headquartered in United States of America and employs approximately 3,411 people. It has been publicly traded since 2015.
