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Planet Fitness PLNT Franchise — SG&A

Other segment segments

Corporate-owned clubs
$4.11M-5.3%

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Other financials

Income statement

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Revenue$337.2M+21.9%
Gross profit$291.9M+14.8%
Operating income$98.7M+24.6%
Net income$51.6M+23.1%
EPS (diluted)$0.65+30.0%

Balance sheet

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Cash & equivalents$456.5M+14.0%
Total debt$2.9B+11.4%
Total equity-$482.2M-119%
Total assets$3.1B+0.4%

Cash flow

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Operating cash flow$147.5M+10.2%
CapEx$25.5M+10.6%
Free cash flow$122.0M+10.1%

Valuation

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Market cap$4.1B-27.3%

Profitability

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Gross margin81.7%-1.7pp
Operating margin29.9%+2.0pp
Net margin16.5%+1.7pp
FCF margin19.2%-0.3pp

Returns & leverage

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Debt / equity50.9×
Current ratio2.1×0.0×

Where this comes from

Reported directly by Planet Fitness in its filing.

Tagged under the XBRL concept us-gaap:SellingGeneralAndAdministrativeExpense.

The official record: Planet Fitness’s 10-Q, filed May 7, 2026, on SEC EDGAR. View the filing →

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Questions, answered.

What is Planet Fitness's franchise — SG&A?
Planet Fitness (PLNT) reported franchise — SG&A of $8.42M in Q1 2026.
How has Planet Fitness's franchise — SG&A changed year-over-year?
Planet Fitness's franchise — SG&A increased by 16.7% year-over-year, from $7.21M to $8.42M.
What is the long-term trend for Planet Fitness's franchise — SG&A?
Over 3 years (2022 to 2025), Planet Fitness's franchise — SG&A has grown at a 0.0% compound annual growth rate (CAGR), from $34.37M to $34.4M.
What does franchise — SG&A mean?
Includes the overhead costs associated with managing the franchise network, such as administrative salaries, marketing support, and legal expenses. This metric tracks the operational efficiency of the corporate team in supporting the franchise base. Monitoring this helps investors understand the scalability of the franchise model as the number of locations grows.