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Apple AAPL Products — Net Sales

Other product segments

iPhone
$56.99B+21.7%
Services
$30.98B+16.3%
Mac
$10.35B+28.7%
Wearables, Home and Accessories
$7.9B+5.0%
iPad
$6.91B+8.0%

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Other financials

Income statement

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Revenue$109.42B+16.4%
Gross profit$54.8B+25.3%
Operating income$35.7B+26.6%
Net income$29.8B+27.1%
EPS (diluted)$2.02+28.7%

Balance sheet

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Cash & equivalents$39.5B+9.0%
Total debt$82.3B-10.3%
Total equity$107.52B+63.3%
Total assets$383.27B+15.6%

Cash flow

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Operating cash flow$34.4B+23.3%
CapEx$2.5B-29.1%
Free cash flow$31.9B+30.8%

Valuation

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Market cap$4.52T+43.4%
Enterprise value$4.56T+42.3%
P/E35×+3.3×
P/S9.7×+2.0×

Profitability

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Gross margin48.7%+2.0pp
Operating margin33.2%+1.3pp
Net margin27.6%+3.3pp
FCF margin29.3%+5.7pp

Returns & leverage

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Return on equity148.8%-1.1pp
Debt / equity0.8×-0.6×
Current ratio+0.1×

Where this comes from

Reported directly by Apple in its filing.

Tagged under the XBRL concept us-gaap:RevenueFromContractWithCustomerExcludingAssessedTax.

The source filing: Apple’s 10-Q, filed May 1, 2026.

Filed
May 1, 2026, 6:01 AM EDT
Fiscal quarter
Q2 FY2026
Calendar quarter
Q1 2026
Accession
0000320193-26-000013
Line itemThree Months Ended / March 28,2026Three Months Ended / March 29,2025Six Months Ended / March 28,2026Six Months Ended / March 29,2025
Net sales:
Products$80,208$68,714$193,951$166,674
Services30,97626,64560,98952,985
Total net sales111,18495,359254,940219,659
Cost of sales:
Products49,17944,030116,657103,477
Services7,2246,46214,27113,040
Total cost of sales56,40350,492130,928116,517

Item 1. Financial Statements

FAQ

What is Apple's products — net sales?
Apple (AAPL) reported products — net sales of $80.21B in Q1 2026.
How has Apple's products — net sales changed year-over-year?
Apple's products — net sales increased by 16.7% year-over-year, from $68.71B to $80.21B.
What is the long-term trend for Apple's products — net sales?
Over 4 years (2021 to 2025), Apple's products — net sales has grown at a 0.8% compound annual growth rate (CAGR), from $297.39B to $307B.
What does products — net sales mean?
This metric represents the total revenue generated from the sale of physical hardware and devices, net of allowances for returns and discounts. It captures the top-line performance of the company's core manufacturing business, encompassing smartphones, personal computers, tablets, and wearable technology. This figure is a primary indicator of consumer demand and market share within the global consumer electronics industry.

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