Discontinued — last reported Q4 '26
Business Segments · Goodwill (Note 1)
HOKA — Goodwill (Note 1)
Deckers Outdoor Corporation HOKA — Goodwill (Note 1) remained flat by 0.0% to $7.89M in Q1 2026 compared to the prior quarter. Year-over-year, this metric was flat by 0.0%, from $7.89M to $7.89M.
Analysis
StatementSegment
CategoryCapital Allocation
SignalContext dependent
VolatilityStable
First reportedQ4 2018
Last reportedQ4 2026May 22, 2026
Rolls up toGoodwill
How to read this metric
An increase suggests recent acquisitions or adjustments, while a decrease may indicate impairment charges due to declining brand performance.
Detailed definition
Represents the intangible asset value recorded when the HOKA brand was acquired or integrated into the company's portfol...
Peer comparison
Common in consumer goods companies that grow through brand acquisitions; peers often report this under intangible assets.
Metric ID:
deck_segment_hoka_goodwill_note_1Historical Data
5 periods
| Q4 '22 | Q4 '23 | Q4 '24 | Q4 '25 | Q4 '26 | |
|---|---|---|---|---|---|
| Value | $7.89M | $7.89M | $7.89M | $7.89M | $7.89M |
| QoQ Change | — | +0.0% | +0.0% | +0.0% | +0.0% |
| YoY Change | — | +0.0% | +0.0% | +0.0% | +0.0% |
Range$7.89M – $7.89M
CAGR+0.0%
Avg YoY Growth+0.0%
Median YoY Growth+0.0%
Current Streak4+ quarters growth
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Frequently Asked Questions
- What is Deckers Outdoor Corporation's hoka — goodwill (note 1)?
- Deckers Outdoor Corporation (DECK) reported hoka — goodwill (note 1) of $7.89M in Q1 2026.
- How has Deckers Outdoor Corporation's hoka — goodwill (note 1) changed year-over-year?
- Deckers Outdoor Corporation's hoka — goodwill (note 1) decreased by 0.0% year-over-year, from $7.89M to $7.89M.
- What does hoka — goodwill (note 1) mean?
- The value of the HOKA brand name and reputation recorded as an asset on the balance sheet.