DFDV DFDV Real Estate — Sales and marketing
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Where this comes from
Reported directly by DFDV in its filing.
Tagged under the XBRL concept us-gaap:SellingAndMarketingExpense.
The official record: DFDV’s 10-Q, filed May 19, 2026, on SEC EDGAR. View the filing →
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Questions, answered.
- What is DFDV's real estate — sales and marketing?
- DFDV (DFDV) reported real estate — sales and marketing of $103K in Q1 2026.
- How has DFDV's real estate — sales and marketing changed year-over-year?
- DFDV's real estate — sales and marketing decreased by 77.8% year-over-year, from $465K to $103K.
- What does real estate — sales and marketing mean?
- Includes all expenditures related to acquiring new borrowers and lenders, as well as promoting the real estate platform's services. This encompasses advertising, lead generation, and sales team compensation aimed at expanding the marketplace user base. It is a critical metric for assessing the company's growth strategy and the cost-effectiveness of customer acquisition.