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Farmers & Merchants Bancorp FMAO Advertising

Advertising at other companies

Greene County Bancorp logo
Greene County BancorpGCBC
$111K-18.4%
CNB Financial logo
CNB FinancialCCNE
$788K+53.3%

Other financials

Income statement

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Revenue$32.4M+15.6%
Net income$9.6M+37.8%
EPS (diluted)$0.70+37.3%

Balance sheet

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Cash & equivalents$173.5M+0.3%
Total debt$5.7M-10.4%
Total equity$375.9M+9.1%
Total assets$3.5B+2.9%

Cash flow

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Operating cash flow$7.7M-30.5%
CapEx$663.0K+71.8%
Free cash flow$7.0M-34.2%

Valuation

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Market cap$412.08M+25.6%
P/E11.5×-0.5×
P/S3.3×+0.2×

Profitability

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Net margin28.6%+2.5pp
FCF margin24.9%-13.0pp

Returns & leverage

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Return on equity10%+1.7pp
Debt / equity0×0.0×

Where this comes from

Reported directly by Farmers & Merchants Bancorp in its filing.

Tagged under the XBRL concept us-gaap:AdvertisingExpense.

The official record: Farmers & Merchants Bancorp’s 10-Q, filed April 29, 2026, on SEC EDGAR. View the filing →

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Questions, answered.

What is Farmers & Merchants Bancorp's advertising?
Farmers & Merchants Bancorp (FMAO) reported advertising of $472K in Q1 2026.
How has Farmers & Merchants Bancorp's advertising changed year-over-year?
Farmers & Merchants Bancorp's advertising decreased by 6.2% year-over-year, from $503K to $472K.
What is the long-term trend for Farmers & Merchants Bancorp's advertising?
Over 4 years (2021 to 2025), Farmers & Merchants Bancorp's advertising has grown at a 11.2% compound annual growth rate (CAGR), from $1.44M to $2.2M.
What does advertising mean?
This metric represents expenditures related to marketing, promotional campaigns, and brand awareness initiatives. It reflects the bank's strategy for customer acquisition and market penetration. Management of this expense is critical to balancing growth objectives with overall profitability targets.