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GoodRx Holdings, Inc. GDRX Prescription transactions revenue — Sales and marketing
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Where this comes from
Reported directly by GoodRx Holdings, Inc. in its filing.
Tagged under the XBRL concept us-gaap:SellingAndMarketingExpense.
The source filing: GoodRx Holdings, Inc.’s 10-K, filed February 26, 2026.
- Filed
- Feb 25, 2026, 7:00 PM EST
- Fiscal year
- FY2025
- Accession
- 0001809519-26-000031
| (in thousands, except per share amounts) | Year Ended December 31, 2025 | Year Ended December 31, 2024 | Year Ended December 31, 2023 |
|---|---|---|---|
| Costs and operating expenses: | |||
| Cost of revenue, exclusive of depreciation and amortization presented separately below | 57,597 | 48,215 | 66,925 |
| Product development and technology | 121,026 | 123,749 | 135,836 |
| Sales and marketing | 331,560 | 367,114 | 341,328 |
| General and administrative | 113,960 | 117,862 | 125,515 |
| Depreciation and amortization | 85,218 | 69,538 | 107,668 |
| Total costs and operating expenses | 709,361 | 726,478 | 777,272 |
| Operating income (loss) | 87,492 | 65,846 | (27,007) |
Item 16. Form 10-K Summary.
FAQ
- What is GoodRx Holdings, Inc.'s prescription transactions revenue — sales and marketing?
- GoodRx Holdings, Inc. (GDRX) reported prescription transactions revenue — sales and marketing of $0 in Q4 2025.
- What is the long-term trend for GoodRx Holdings, Inc.'s prescription transactions revenue — sales and marketing?
- Over 3 years (2022 to 2025), GoodRx Holdings, Inc.'s prescription transactions revenue — sales and marketing has grown at a -100.0% compound annual growth rate (CAGR), from $24.7M to $0.
- What does prescription transactions revenue — sales and marketing mean?
- This metric represents the expenditures dedicated to advertising, brand promotion, and customer acquisition efforts specifically aimed at driving volume for the prescription transactions segment. It reflects the company's investment strategy to grow its user base and increase transaction frequency within the digital healthcare platform. Analyzing this spend relative to revenue growth helps evaluate the return on investment for marketing initiatives and the sustainability of customer acquisition costs.
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