What is The Joint Corp.'s advertising costs?

The Joint Corp. (JYNT) reported advertising costs of $100K in Q1 2026.

How has The Joint Corp.'s advertising costs changed year-over-year?

The Joint Corp.'s advertising costs decreased by 0.0% year-over-year, from $100K to $100K.

What is the long-term trend for The Joint Corp.'s advertising costs?

Over 3 years (2021 to 2025), The Joint Corp.'s advertising costs has grown at a -47.9% compound annual growth rate (CAGR), from $4.12M to $580.73K.

The Joint Corp. JYNT Advertising costs

Advertising costs at other companies

Flanigan's EnterprisesBDL

$109.5K+96.4%

Other financials

Income statement

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Revenue$14.8M+13.3%

Gross profit$12.1M+19.7%

Operating income$873.7K+229%

Net income$1.3M+34.2%

EPS (diluted)$0.09+50.0%

Balance sheet

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Cash & equivalents$21.4M-6.4%

Total debt$2.0M-9.3%

Total equity$15.5M-22.3%

Total assets$57.9M-25.0%

Cash flow

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Operating cash flow-$1.5M+60.1%

CapEx$234.6K-29.2%

Free cash flow-$1.7M+57.6%

Valuation

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Market cap$127.87M-28.0%

Enterprise value$108.49M-27.1%

P/E39.5×—

P/S2.3×-0.2×

Profitability

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Gross margin80.6%-6.0pp

Operating margin1.1%+0.7pp

Net margin5.7%+3.7pp

FCF margin7.2%-0.4pp

Returns & leverage

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Return on equity18.3%+11.6pp

Debt / equity0.1×0.0×

Current ratio1.6×+0.1×

Where this comes from

Reported directly by The Joint Corp. in its filing.

Tagged under the XBRL concept us-gaap:AdvertisingExpense.

The official record: The Joint Corp.’s 10-Q, filed May 8, 2026, on SEC EDGAR. View the filing →

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Questions, answered.

What is The Joint Corp.'s advertising costs?: The Joint Corp. (JYNT) reported advertising costs of $100K in Q1 2026.
How has The Joint Corp.'s advertising costs changed year-over-year?: The Joint Corp.'s advertising costs decreased by 0.0% year-over-year, from $100K to $100K.
What is the long-term trend for The Joint Corp.'s advertising costs?: Over 3 years (2021 to 2025), The Joint Corp.'s advertising costs has grown at a -47.9% compound annual growth rate (CAGR), from $4.12M to $580.73K.