Discontinued — last reported Q3 '19
Non-Current Assets
Indefinite-Lived Trademarks
The Kraft Heinz Company Indefinite-Lived Trademarks decreased by 0.2% to $34.10B in Q1 2026 compared to the prior quarter. Year-over-year, this metric declined by 6.7%, from $36.55B to $34.10B. Over 5 years (FY 2020 to FY 2025), Indefinite-Lived Trademarks shows a downward trend with a -4.2% CAGR.
Analysis
StatementBalance Sheet Statement
SectionNon-Current Assets
First reportedQ4 2017
Last reportedQ3 2019
Metric ID:
indefinite_lived_trademarksHistorical Data
20 periods
| Q2 '21 | Q3 '21 | Q4 '21 | Q1 '22 | Q2 '22 | Q3 '22 | Q4 '22 | Q1 '23 | Q2 '23 | Q3 '23 | Q4 '23 | Q1 '24 | Q2 '24 | Q3 '24 | Q4 '24 | Q1 '25 | Q2 '25 | Q3 '25 | Q4 '25 | Q1 '26 | |
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| Value | $40.82B | $40.74B | $39.42B | $39.40B | $38.72B | $38.24B | $38.55B | $38.62B | $38.72B | $38.34B | $38.50B | $38.44B | $38.43B | $38.05B | $36.46B | $36.55B | $34.22B | $34.12B | $34.17B | $34.10B |
| QoQ Change | — | -0.2% | -3.2% | -0.1% | -1.7% | -1.2% | +0.8% | +0.2% | +0.3% | -1.0% | +0.4% | -0.2% | -0.0% | -1.0% | -4.2% | +0.2% | -6.4% | -0.3% | +0.1% | -0.2% |
| YoY Change | — | — | — | — | -5.2% | -6.1% | -2.2% | -2.0% | +0.0% | +0.3% | -0.1% | -0.5% | -0.8% | -0.8% | -5.3% | -4.9% | -11.0% | -10.3% | -6.3% | -6.7% |
Range$34.10B – $40.82B
CAGR-3.7%
Avg YoY Growth-3.9%
Median YoY Growth-3.6%
Indefinite-Lived Trademarks at Other Companies
Frequently Asked Questions
- What is The Kraft Heinz Company's indefinite-lived trademarks?
- The Kraft Heinz Company (KHC) reported indefinite-lived trademarks of $34.10B in Q1 2026.
- How has The Kraft Heinz Company's indefinite-lived trademarks changed year-over-year?
- The Kraft Heinz Company's indefinite-lived trademarks decreased by 6.7% year-over-year, from $36.55B to $34.10B.
- What is the long-term trend for The Kraft Heinz Company's indefinite-lived trademarks?
- Over 5 years (2020 to 2025), The Kraft Heinz Company's indefinite-lived trademarks has grown at a -4.2% compound annual growth rate (CAGR), from $42.27B to $34.17B.