Discontinued — last reported Q1 '16
Consolidation · Intangible Assets Net Excluding Goodwill
Parent — Intangible Assets Net Excluding Goodwill
Analysis
StatementSegment
CategoryMarket Position
SignalHigher is better
VolatilityStable
First reportedQ4 2014
Last reportedQ1 2016May 5, 2016
Rolls up toIntangibles (Net)
How to read this metric
High levels suggest a strong portfolio of intellectual property and brand equity, while declining values may indicate asset amortization or impairment.
Detailed definition
This represents the net book value of identifiable non-physical assets such as trademarks, patents, and customer lists....
Peer comparison
High for consumer goods companies with strong, long-standing brand portfolios.
Metric ID:
khc_segment_parent_intangible_assets_net_excluding_goodwillSimilar Metrics at Other Companies
Frequently Asked Questions
- What does parent — intangible assets net excluding goodwill mean?
- The value of non-physical assets like brands and patents, excluding goodwill.