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Lamar Advertising

LAMR

Lamar Advertising is a leading outdoor advertising company that operates as a real estate investment trust (REIT).

Market cap
$15.95B+24.4%
Revenue$2.3B+3.4%
Net income$549.7M+29.8%
Free cash flow$699.6M-8.6%
EPS (diluted)$5.42+31.2%
Trailing twelve months · change vs. prior year

Earnings

Next report

Aug 6, 2026 (In 3 weeks)
Revenue estimate$606.7M
EPS estimate$1.58

Financials

Q1 2026

Income statement

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Revenue$528.0M+4.5%
Gross profit$344.7M+5.9%
Operating income$146.1M-23.6%
Net income$101.3M-27.0%
EPS (diluted)$1.00-25.9%

Balance sheet

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Cash & equivalents$39.3M+8.7%
Total debt$5.0B+8.9%
Total equity$981.7M-4.8%
Total assets$6.9B+5.6%

Cash flow

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Operating cash flow$147.4M+15.4%
CapEx$33.1M+10.9%
Free cash flow$114.3M+16.8%

Valuation & ratios

Valuation

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Market cap$15.95B+24.4%
Enterprise value$20.87B+19.5%
P/E29×+0.1×
P/S+1.3×

Profitability

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Gross margin67.2%+0.3pp
Operating margin31.8%+4.8pp
Net margin24%+4.9pp
FCF margin30.6%-4.0pp

Returns & leverage

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Return on equity54.6%+16.4pp
Debt / equity+0.6×
Current ratio0.6×0.0×

Segments

By product

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Billboard advertising$468.6M+5.3%
Transit advertising$36.4M-6.5%
Logo advertising$23.0M+6.3%

By segment

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Billboard$468.6M+5.3%
Other$59.4M-1.9%

By geography

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Foreign Countries$3.4M-59.2%

Competitors

Profile

Lamar Advertising is a leading outdoor advertising company that operates as a real estate investment trust (REIT). The company specializes in the rental of advertising space on a vast network of outdoor displays, including billboards, logo signs, and transit platforms across North America. Its core value proposition centers on providing high-visibility physical and digital advertising solutions to local and national brands.

Competitive position

Lamar is one of the largest outdoor advertising companies in North America with a significant footprint of both digital and traditional displays.

GeographiesUnited States, Canada
Customer segmentsSMB, Enterprise, Government
Business modelLeasing and Rental, REIT
SuppliersReal estate owners, Digital display manufacturers, Construction materials, Municipal permitting authorities
CustomersRetailers, Automotive dealers, Healthcare providers, Entertainment venues, Political campaigns
Listed1996
Employees3.6K
CEOSean E. Reilly
Websitelamar.com
FilingsSEC EDGAR

Questions, answered.

What is Lamar Advertising's market cap?
Lamar Advertising (LAMR) has a market capitalization of $16.0B and trades on NASDAQ.
What is Lamar Advertising's revenue and profitability?
Lamar Advertising generated $2.3B in trailing twelve-month revenue with net income of $549.7M, representing a net margin of 24.0%. Gross margin stands at 67.2%, with free cash flow of $699.6M. These figures are based on the Q1 2026 filing.
Who are Lamar Advertising's competitors?
Lamar Advertising's key competitors include Outfront Media, Clear Channel Outdoor, Boston Omaha Corporation, and others. These companies compete in similar markets and product categories.
What subsidiaries does Lamar Advertising have?
Lamar Advertising's subsidiaries include Lamar Advertising Limited Partnership, Lamar Media Corp., Verde Outdoor.
Where is Lamar Advertising headquartered?
Lamar Advertising is headquartered in United States of America and employs approximately 3,550 people. It has been publicly traded since 1996.