Mid-America Apartment Communities MAA Same Store — Marketing Expense

Similar metrics at other companies

AVBSame Store — Marketing Expense

$3.63M-3.1%

EXRSelf-Storage Operations — Marketing

$15.76M+4.0%

PSAMarketing — Direct Costs of Leased and Rented Property or Equipment

$26.34M-1.6%

ELSOperating Segments — Selling And Marketing Expense

$2.93M-16.5%

ELSProperty Operations — Membership sales and marketing

$3.84M-2.4%

ABNBReportable Segment — Marketing

$506M+32.5%

Questions, answered.

What is Mid-America Apartment Communities's same store — marketing expense?

Mid-America Apartment Communities (MAA) reported same store — marketing expense of $6.88M in Q1 2026.

How has Mid-America Apartment Communities's same store — marketing expense changed year-over-year?

Mid-America Apartment Communities's same store — marketing expense increased by 1.0% year-over-year, from $6.81M to $6.88M.

What is the long-term trend for Mid-America Apartment Communities's same store — marketing expense?

Over 3 years (2022 to 2025), Mid-America Apartment Communities's same store — marketing expense has grown at a 8.5% compound annual growth rate (CAGR), from $22.03M to $28.12M.

What does same store — marketing expense mean?

Total spending on advertising and leasing efforts for the stabilized portfolio.

How do you interpret same store — marketing expense?

Increased spending may be necessary in competitive markets to maintain occupancy, while efficiency is shown by lower costs per lease.

How does same store — marketing expense compare across companies?

Commonly reported as 'Marketing' or 'Advertising' expenses by peers.