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PLBY Group, Inc. PLBY Licensing — Marketing Expense

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$1.82M+24.5%

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Other financials

Income statement

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Revenue$30.2M+4.7%
Gross profit$20.7M+4.4%
Operating income-$1.6M+73.8%
Net income-$4.0M+56.2%
EPS (diluted)-$0.03+70.0%

Balance sheet

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Cash & equivalents$34.7M+35.1%
Total debt$178.0M-11.2%
Total equity$33.5M+394%
Total assets$285.8M+5.6%

Cash flow

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Operating cash flow-$8.1M-5.7%
CapEx$632.0K+1,759%
Free cash flow-$8.7M-13.5%

Valuation

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Market cap$141.03M-9.0%

Where this comes from

Reported directly by PLBY Group, Inc. in its filing.

Tagged under the XBRL concept us-gaap:MarketingExpense.

The official record: PLBY Group, Inc.’s 10-Q, filed May 11, 2026, on SEC EDGAR. View the filing →

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Questions, answered.

What is PLBY Group, Inc.'s licensing — marketing expense?
PLBY Group, Inc. (PLBY) reported licensing — marketing expense of $12K in Q1 2026.
How has PLBY Group, Inc.'s licensing — marketing expense changed year-over-year?
PLBY Group, Inc.'s licensing — marketing expense decreased by 40.0% year-over-year, from $20K to $12K.
What is the long-term trend for PLBY Group, Inc.'s licensing — marketing expense?
Over 2 years (2023 to 2025), PLBY Group, Inc.'s licensing — marketing expense has grown at a 56.2% compound annual growth rate (CAGR), from $59K to $144K.
What does licensing — marketing expense mean?
Includes expenditures for advertising, brand promotion, and marketing campaigns specifically aimed at supporting the licensing segment. This investment is critical for maintaining brand relevance and driving demand for licensed products. It indicates the company's commitment to sustaining its market position through brand visibility.