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PVH PVH Licensing Segment — Marketing Expense
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Where this comes from
Reported directly by PVH in its filing.
Tagged under the XBRL concept us-gaap:MarketingExpense.
The source filing: PVH’s 10-Q, filed June 5, 2026.
- Filed
- Jun 5, 2026, 11:11 AM EDT
- Fiscal quarter
- Q1 FY2026
- Calendar quarter
- Q2 2026
- Accession
- 0000078239-26-000040
| (In millions) | Thirteen Weeks Ended / 5/3/2026 / EMEA | Thirteen Weeks Ended / 5/3/2026 / Americas | Thirteen Weeks Ended / 5/3/2026 / APAC | Thirteen Weeks Ended / 5/3/2026 / Licensing | Thirteen Weeks Ended / 5/3/2026 / Total |
|---|---|---|---|---|---|
| Revenue | $946.1 | $602.9 | $387.0 | $89.1 | $2,025.1 |
| Cost of goods sold (1) | (396.2) | (337.1) | (105.6) | — | (838.9) |
| Marketing expenses (excluding an additional $43.0 included in Corporate and other) (1) | (35.5) | (21.2) | (15.3) | — | (72.0) |
| Other segment items (3) | (362.0) | (193.7) | (176.7) | (14.2) | (746.6) |
| Segment income before interest and taxes | $152.4 | $50.9 | $89.4 | $74.9 | $367.6 |
| Corporate and other (including $43.0 of marketing expenses) (4) | (236.4) | ||||
| Restructuring and other items (5) | (6.9) | ||||
| Income before interest and taxes | $124.3 |
ITEM 1 - FINANCIAL STATEMENTS
FAQ
- What is PVH's licensing segment — marketing expense?
- PVH (PVH) reported licensing segment — marketing expense of $0 in Q1 2026.
- What does licensing segment — marketing expense mean?
- Includes the costs incurred by the licensing segment to promote and maintain the visibility of the licensed brands. This expenditure is essential for sustaining brand equity and ensuring the continued demand for the company's intellectual property in the global marketplace.
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