MediaAlpha MAX Invested capital
Discontinued — last reported Q1 '26
Invested capital at other companies
Other financials
Where this comes from
Calculated from MediaAlpha’s reported figures.
The official record: MediaAlpha’s 10-Q, filed April 29, 2026, on SEC EDGAR. View the filing →
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Questions, answered.
- What is MediaAlpha's invested capital?
- MediaAlpha (MAX) reported invested capital of $139.37M in Q1 2026.
- How has MediaAlpha's invested capital changed year-over-year?
- MediaAlpha's invested capital increased by 33.3% year-over-year, from $104.59M to $139.37M.
- What is the long-term trend for MediaAlpha's invested capital?
- Over 5 years (2020 to 2025), MediaAlpha's invested capital has grown at a -2.7% compound annual growth rate (CAGR), from $128.44M to $112.07M.
- What does invested capital mean?
- Total debt plus shareholders' equity minus cash, at the quarter end. The capital actually put to work in the operating business — the denominator of return on invested capital (ROIC).