Business Segments · Goodwill
North America — Goodwill
Mondelez International North America — Goodwill decreased by 0.1% to $10.81B in Q1 2026 compared to the prior quarter. Year-over-year, this metric declined by 0.0%, from $10.82B to $10.81B. Over 4 years (FY 2021 to FY 2025), North America — Goodwill shows relatively stable performance with a 1.7% CAGR.
Analysis
StatementSegment
CategoryCapital Allocation
SignalContext dependent
VolatilityStable
First reportedQ4 2014
Last reportedQ1 2026Apr 28, 2026
Rolls up toGoodwill
How to read this metric
An increase suggests recent acquisitions, while a decrease indicates potential impairment charges due to declining business performance.
Detailed definition
This represents the excess of the purchase price over the fair value of identifiable net assets acquired in business com...
Peer comparison
Common across large consumer packaged goods firms that grow through M&A; peers often report this as regional goodwill.
Metric ID:
mdlz_segment_north_america_goodwillHistorical Data
20 periods
| Q2 '21 | Q3 '21 | Q4 '21 | Q1 '22 | Q2 '22 | Q3 '22 | Q4 '22 | Q1 '23 | Q2 '23 | Q3 '23 | Q4 '23 | Q1 '24 | Q2 '24 | Q3 '24 | Q4 '24 | Q1 '25 | Q2 '25 | Q3 '25 | Q4 '25 | Q1 '26 | |
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| Value | $10.12B | $10.11B | $10.11B | $10.15B | $10.13B | $11.1B | $10.89B | $10.89B | $10.89B | $10.86B | $10.87B | $10.86B | $10.85B | $10.86B | $10.82B | $10.82B | $10.86B | $10.82B | $10.82B | $10.81B |
| QoQ Change | — | -0.2% | +0.0% | +0.4% | -0.2% | +9.5% | -1.9% | +0.0% | -0.1% | -0.3% | +0.2% | -0.1% | -0.1% | +0.1% | -0.4% | -0.0% | +0.4% | -0.4% | +0.1% | -0.1% |
| YoY Change | — | — | — | — | +0.1% | +9.8% | +7.7% | +7.3% | +7.4% | -2.2% | -0.1% | -0.3% | -0.3% | +0.0% | -0.5% | -0.4% | +0.0% | -0.4% | +0.0% | -0.0% |
Range$10.11B – $11.1B
CAGR+1.4%
Avg YoY Growth+1.8%
Median YoY Growth-0.0%
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Frequently Asked Questions
- What is Mondelez International's north america — goodwill?
- Mondelez International (MDLZ) reported north america — goodwill of $10.81B in Q1 2026.
- How has Mondelez International's north america — goodwill changed year-over-year?
- Mondelez International's north america — goodwill decreased by 0.0% year-over-year, from $10.82B to $10.81B.
- What is the long-term trend for Mondelez International's north america — goodwill?
- Over 4 years (2021 to 2025), Mondelez International's north america — goodwill has grown at a 1.7% compound annual growth rate (CAGR), from $40.45B to $43.31B.
- What does north america — goodwill mean?
- The value of intangible assets like brand reputation acquired through past business acquisitions in the North American market.