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Discontinued — last reported Q4 '25

Business Segments · Other Intangible Assets, net

E-Vapor — Other Intangible Assets, net

Altria Group E-Vapor — Other Intangible Assets, net decreased by 93.3% to $74M in Q4 2025 compared to the prior quarter. This decline may warrant attention — for this metric, higher values are generally preferred.

Analysis

StatementSegment
CategoryCapital Allocation
SignalHigher is better
VolatilityStable
First reportedQ4 2024
Last reportedQ4 2025Feb 25, 2026

How to read this metric

An increase suggests investment in brand or technology, while a decrease may indicate amortization or impairment charges.

Detailed definition

Represents the net book value of non-physical, identifiable assets such as patents, trademarks, or customer lists specif...

Peer comparison

Commonly reported by consumer goods companies with significant M&A activity or proprietary technology portfolios.

Metric ID: mo_segment_e_vapor_other_intangible_assets_net

Historical Data

2 periods
 Q4 '24Q4 '25
Value$1.1B$74M
QoQ Change-93.3%
YoY Change-93.3%
Range$74M$1.1B
Avg YoY Growth-93.3%
Median YoY Growth-93.3%

Frequently Asked Questions

What is Altria Group's e-vapor — other intangible assets, net?
Altria Group (MO) reported e-vapor — other intangible assets, net of $74M in Q4 2025.
What does e-vapor — other intangible assets, net mean?
The net value of non-physical assets like patents or trademarks owned by the e-vapor segment.