Discontinued — last reported Q4 '15

Consolidation · Goodwill

Operating Segments — Goodwill

Analysis

StatementSegment
CategoryCapital Allocation
SignalContext dependent
VolatilityStable
First reportedQ4 2014
Last reportedQ4 2015
Rolls up toGoodwill

How to read this metric

An increase suggests recent acquisition activity, while a decrease often signals an impairment charge due to reduced expectations for the segment's future performance.

Detailed definition

This metric represents the excess of the purchase price over the fair value of identifiable net assets acquired in busin...

Peer comparison

Peers in consumer staples often hold significant goodwill due to historical brand acquisitions; high levels relative to equity may indicate aggressive past M&A strategies.

Metric ID: mo_segment_operating_segments_goodwill

Frequently Asked Questions

What does operating segments — goodwill mean?
The value of premiums paid for past acquisitions that is attributed to a specific business segment.