Discontinued — last reported Q4 '15
An increase suggests recent acquisition activity, while a decrease often signals an impairment charge due to reduced expectations for the segment's future performance.
This metric represents the excess of the purchase price over the fair value of identifiable net assets acquired in busin...
Peers in consumer staples often hold significant goodwill due to historical brand acquisitions; high levels relative to equity may indicate aggressive past M&A strategies.
mo_segment_operating_segments_goodwill