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New York Times NYT Sales & Marketing
Sales & Marketing at other companies
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Where this comes from
Reported directly by New York Times in its filing.
Tagged under the XBRL concept us-gaap:SellingAndMarketingExpense.
The source filing: New York Times’s 10-Q, filed August 5, 2026.
- Filed
- Aug 5, 2026, 2:44 PM EDT
- Fiscal quarter
- Q2 FY2026
- Calendar quarter
- Q2 2026
- Accession
- 0000071691-26-000034
| Line item | For the Quarters Ended / June 30, 2026 | For the Quarters Ended / June 30, 2025 | For the Six Months Ended / June 30, 2026 | For the Six Months Ended / June 30, 2025 |
|---|---|---|---|---|
| Total revenues | 762,455 | 685,873 | 1,474,691 | 1,321,783 |
| Operating costs | ||||
| Cost of revenue (excluding depreciation and amortization) | 367,841 | 338,779 | 730,777 | 673,416 |
| Sales and marketing | 85,509 | 69,165 | 162,772 | 135,124 |
| Product development | 70,350 | 63,940 | 140,543 | 130,479 |
| General and administrative | 85,767 | 82,552 | 172,219 | 162,465 |
| Depreciation and amortization | 21,123 | 21,396 | 41,686 | 42,774 |
| Generative AI Litigation Costs | 4,628 | 3,490 | 8,840 | 7,887 |
Item 1. Financial Statements
FAQ
- What is New York Times's sales & marketing?
- New York Times (NYT) reported sales & marketing of $85.51M in Q2 2026.
- How has New York Times's sales & marketing changed year-over-year?
- New York Times's sales & marketing increased by 23.6% year-over-year, from $69.17M to $85.51M.
- What is the long-term trend for New York Times's sales & marketing?
- Over 4 years (2021 to 2025), New York Times's sales & marketing has grown at a -11.1% compound annual growth rate (CAGR), from $492.42M to $307.08M.
- What does sales & marketing mean?
- Costs of selling products and services including sales force compensation, commissions, marketing campaigns, trade shows, and customer acquisition expenses.
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