Omnicom Group OMC Experiential & Other — Revenue
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Where this comes from
Reported directly by Omnicom Group in its filing.
Tagged under the XBRL concept us-gaap:Revenues.
The official record: Omnicom Group’s 10-Q, filed April 29, 2026, on SEC EDGAR. View the filing →
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Questions, answered.
- What is Omnicom Group's experiential & other — revenue?
- Omnicom Group (OMC) reported experiential & other — revenue of $922M in Q1 2026.
- How has Omnicom Group's experiential & other — revenue changed year-over-year?
- Omnicom Group's experiential & other — revenue increased by 66.9% year-over-year, from $552.3M to $922M.
- What is the long-term trend for Omnicom Group's experiential & other — revenue?
- Over 3 years (2021 to 2025), Omnicom Group's experiential & other — revenue has grown at a 33.0% compound annual growth rate (CAGR), from $536M to $1.26B.
- What does experiential & other — revenue mean?
- This metric represents the total revenue generated from experiential marketing, event production, and specialized communication services. It captures income derived from live brand activations, trade shows, and niche consulting engagements that fall outside of traditional advertising and media buying. This segment reflects the company's ability to monetize direct consumer engagement and physical brand experiences.